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Products
Produktmanagement für Konsumgüter
Kurt Vogel
Paperback
• Author(s): Kurt Vogel • Publisher: Bod - Books on Demand • Publisher Imprint: Bod - Books on Demand • BISAC: Management - General
Preferencje klientów dotyczące LATWEGO ZAKUPU
Karthika M
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• Author(s): Karthika M • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: Marketing - General
Blockchain, Metaverse, and Digital Payments: A Global Digital Consumer Perspective
Aijaz A. Shaikh, Galimkair Mutanov, Heikki Karjaluoto
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• Author(s): Aijaz A. Shaikh | Galimkair Mutanov | Heikki Karjaluoto • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Money & Monetary PolicyThis timely book provides an in-depth and relevant overview of the main theories, frame...
View full detailsLernspiele im Fach Ernährung und Verbraucherbildung
Bianca Pri
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• Author(s): Bianca Pri • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralStudienarbeit aus dem Jahr 2019 im Fachbereich Sport - Sportmedizin, Therapie, Ernährung, Note: 1,3, Universität Koblenz-Landau (Ernährung und Verbr...
View full detailsWhich psychological processes are involved in intentional buying and how rational is the buyer?
Vladislav Tsekov
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• Author(s): Vladislav Tsekov • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralEssay from the year 2018 in the subject Psychology - Work, Business, Organisation, grade: A, University College London, language: English, abs...
View full detailsQualitative Markt- Und Konsumforschung: Einführung Und Praxis-Handbuch
Thomas Kühn, Kay-Volker Koschel
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• Author(s): Thomas Kühn | Kay-Volker Koschel • Publisher: Springer vs • Publisher Imprint: Springer vs • BISAC: MethodologyDie Autoren Thomas Kühn und Kay-Volker Koschel geben in diesem Buch eine praxisnahe Einführung in Grundgedanken und Method...
View full detailsPolitical Consumerism. Eine effektive Form politischer Partizipation?
Stefanie Aue
Paperback
• Author(s): Stefanie Aue • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralAkademische Arbeit aus dem Jahr 2008 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,5, Universität Siegen, Sprache: Deutsch, ...
View full detailsConsumer Behavior: New Essays on the Study of Consumption
Morris B. Holbrook
Paperback
• Author(s): Morris B. Holbrook • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralConsumer Behavior presents an autobiographical view of Morris B. Holbrook's contributions to the study of consume...
View full detailsKulturelle und soziale Einflussfaktoren auf Marketingaktivitäten und Kaufentscheidungen des Konsumenten
Alexander Bauer
Paperback
• Author(s): Alexander Bauer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2011 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2, Paneurópska vysoká skola, Spr...
View full detailsAssisted Living: Quality-Of-Care and Consumer Protection Issues in Four States - Scholar's Choice Edition
United States Government Accountability
Paperback
• Author(s): United States Government Accountability • Publisher: Scholar's Choice • Publisher Imprint: Scholar's Choice • BISAC: General This work has been selected by scholars as being culturally important, and is part of the knowledge base of ...
View full detailsMarketing for Competitiveness: Asia to the World - In the Age of Digital Consumers
Philip Kotler, Hermanwan Kartajaya, Den Huan Hooi
Paperback
• Author(s): Philip Kotler | Hermanwan Kartajaya | Den Huan Hooi • Publisher: World Scientific Publishing Company • Publisher Imprint: World Scientific Publishing Company • BISAC: International - MarketingAsia is the most populated geographical r...
View full detailsWerbestrategien und symbolischer Interaktionismus
Andreas Kolbe
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• Author(s): Andreas Kolbe • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2002 im Fachbereich Soziologie - Medien, Kunst, Musik, Note: 2,0, Humboldt-Universität zu Berlin (Institut...
View full detailsKonsum als politische Partizipation - die deutschen Verbraucherinteressen in der Grünen Gentechnik
Harm Sönksen
Paperback
• Author(s): Harm Sönksen • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralStudienarbeit aus dem Jahr 2005 im Fachbereich Politik - Klima- und Umweltpolitik, Note: 1,7, Freie Universität Berlin (Otto-Suhr Institut), Veran...
View full detailsStellenwert des World Wide Web im Kontext von Kaufentscheidungstypen
Olaf Sadzio
Paperback
• Author(s): Olaf Sadzio • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2011 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,7, SRH Hochschule Riedlingen, Veranstaltung: Ko...
View full detailsLa responsabilità sociale d'impresa e la disponibilità a pagare dei consumatori
Sonja Schneeberger
Paperback
• Author(s): Sonja Schneeberger • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Production & Operations ManagementLo scopo dello studio era quello di indagare una possibile relazione tra la CSR e la disponibilit...
View full detailsRefiguring Identity in Corporate Times: Rediscovering Oneself in a Consumer Culture
David Vella
Paperback
• Author(s): David Vella • Publisher: Liverpool University Press • Publisher Imprint: Liverpool University Press • BISAC: Economics - TheoryRefiguring Identity in Corporate Times is aimed as a response to the narcissistic life-strategies promoted...
View full detailsThe Life of Y: Engaging Millennials as Employees and Consumers
Debashish Sengupta
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• Author(s): Debashish Sengupta • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Management - General1st prize in the DMA-NTPC Management Book Awards, 2018. Currently, we have about 2 billion...
View full detailsDer Verbraucherdarlehensvertrag: Umsetzung der EU Verbraucherkreditrichtlinie 48/2008 EG
Tobias Püschel
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• Author(s): Tobias Püschel • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Civil LawBachelorarbeit aus dem Jahr 2011 im Fachbereich Jura - Zivilrecht / BGB AT / Schuldrecht / Sachenrecht, Note: 1,3, Katholische Universität Eic...
View full detailsIslamic State and Consumer Protection
Muhammad Akbar Khan
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• Author(s): Muhammad Akbar Khan • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralEssay from the year 2009 in the subject Orientalism / Sinology - Islamic Studies, language: English, abstract: Consumers, by definition, in...
View full detailsDie Entwicklung der Konsumgesellschaft und die daraus resultierenden Auswirkungen auf die Sozialisation heranwachsender Generationen
Marian Bosse
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• Author(s): Marian Bosse • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2005 im Fachbereich Soziologie - Konsum und Werbung, Note: bestanden, Universität Bielefeld (Soziologische ...
View full detailsConsuming Citizens: Countercultural Bodies in Twentieth-Century Mexico
Iván Eusebio Aguirre Darancou
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• Author(s): Iván Eusebio Aguirre Darancou • Publisher: State University of New York Press • Publisher Imprint: State University of New York Press • BISAC: Cultural & Ethnic Studies - Caribbean & Latin American StudiExplores twentieth-cen...
View full detailsWonach schmeckt Herkunft?: Über (Nicht-)Wissen beim Lebensmittelkonsum und die Bedeutung der Geographien und Biographien von frischem Obst und Gemüse
Julia Fülling
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• Author(s): Julia Fülling • Publisher: Wurzburg University Press • Publisher Imprint: Wurzburg University Press • BISAC: Human GeographyDurch die globale Organisation von Lebensmittelwarenketten steht Konsument*innen heute ein vielfältiges, ganz...
View full detailsMicroeconomics
Sadler, Thomas R.
Paperback
• Author(s): Sadler | Thomas R. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Economics • BISAC: Economics - MicroeconomicsMicroeconomics: The Basics is an accessible introduction to the core topics in the field. Int...
View full detailsFattori che influenzano l'intenzione di acquisto dei consumatori malesi attraverso
May Lee Ng
Paperback
• Author(s): May Lee Ng • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - GeneralL'obiettivo di questo studio era determinare i fattori che influenzano l'intenzione di acquisto dei consumatori malesi attra...
View full detailsDie Ansätze zur Erklärung der Werbewirkung
Bernd Hildebrandt
Paperback
• Author(s): Bernd Hildebrandt • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2011 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Not...
View full detailsNeurobranding: Strategies for shaping consumer behavior
Peter Steidl
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• Author(s): Peter Steidl • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • BISAC: Marketing - GeneralNeuromarketing is fast becoming more visible in mainstream marketing a...
View full detailsEndineering: Designing consumption lifecycles that end as well as they begin.
Joe MacLeod
Paperback
• Author(s): Joe MacLeod • Publisher: Andend • Publisher Imprint: Andend • BISAC: GeneralHow many ads have you designed? How many products have you launched? Have you ever designed an ending? Does it matter?There is a gap in the consumer lifecycl...
View full detailsSteuerung des Konsumverhaltens durch die Musik in der Fernsehwerbung
Patrick Trebse
Paperback
• Author(s): Patrick Trebse • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2018 im Fachbereich Soziologie - Medien, Kunst, Musik, Note: 1.0, Deutsche Hochschule für Gesundheit und ...
View full detailsThe UK Fast Moving Consumer Good (FMCG) Business
Julia Menke
Paperback
• Author(s): Julia Menke • Publisher: VDM Verlag Dr. Mueller E.K. • Publisher Imprint: VDM Verlag Dr. Mueller E.K. • BISAC: Business Communication - GeneralWith regard to the topic "New Methods of Technology and their Appropriateness for the UK F...
View full detailsEfficient Consumer Response als Instrument zur Reduktion von Out-of-Stock
Andreas Berrisch
Paperback
• Author(s): Andreas Berrisch • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralStudienarbeit aus dem Jahr 2007 im Fachbereich BWL - Handel und Distribution, Note: 2,3, FOM Hochschule für Oekonomie & Manag...
View full detailsA Subtle Manifestation of Stereotypes? Investigating Conspicuous Consumption
Eva Lang
Paperback
• Author(s): Eva Lang • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralScientific Essay from the year 2022 in the subject Sociology - Individual, Groups, Society, grade: 1,0, Copenhagen Business School, language: English,...
View full detailsMedical Handbook: A Consumer Guide for Navigating the Medical System
Gregory G. Billy
Paperback
• Author(s): Gregory G. Billy • Publisher: Cognella Academic Publishing • Publisher Imprint: Cognella Academic Publishing • BISAC: Health Care DeliveryThe American healthcare system is vital, vibrant, and indispensable. However, it's also complex...
View full detailsSpoleczna odpowiedzialnośc biznesu a gotowośc konsumentów do placenia
Sonja Schneeberger
Paperback
• Author(s): Sonja Schneeberger • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: Production & Operations ManagementCelem badania bylo zbadanie ewentualnego związku między spoleczną odpowiedzialności...
View full detailsScent Marketing
Patrick Leimgruber
Paperback
• Author(s): Patrick Leimgruber • Publisher: VDM Verlag • Publisher Imprint: VDM Verlag • BISAC: Marketing - GeneralThe importance of store environment, which enhances the shopping experience of consumers and therefore increases sales, has long b...
View full detailsUnderstanding the Chinese Consumer
Xiumei Liu
Paperback
• Author(s): Xiumei Liu • Publisher: VDM Verlag • Publisher Imprint: VDM Verlag • BISAC: Marketing - GeneralGo east, young man. Sell one tube of toothpaste to every person in China, and you will become rich. That sounds simple. However, this book...
View full detailsThe Making of the Consumer: Knowledge, Power and Identity in the Modern World
Frank Trentmann
Paperback
• Author(s): Frank Trentmann • Publisher: Berg Publishers • Publisher Imprint: Berg Publishers • BISAC: Anthropology - Cultural & SocialWe constantly hear about 'the consumer'. The 'consumer' has become a ubiquitous person in public discourse...
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