Skip to content

Booksellers & Trade Customers: Sign up for online bulk buying at trade.atlanticbooks.com for wholesale discounts

Booksellers: Create Account on our B2B Portal for wholesale discounts

Search results for “[Subject: consumer]”

Filters

Products

The implications of consumer behavior for marketing A case study of social class at Sainsbury

Alex Cole

Paperback

Current price ₹5,637
Original price ₹6,439
Original price ₹6,439
Original price ₹6,439
(-12%)
₹5,637
Current price ₹5,637

• Author(s): Alex Cole • Publisher: Anchor Academic Publishing • Publisher Imprint: Anchor Academic Publishing • BISAC: Management - GeneralThis particular research is aimed at finding the marketing implication of influence of social class on con...

View full details

Insights on Demand: Building Business Success in the On Demand Economy

Frederic Charles Petit

Paperback

Current price ₹1,698
Original price ₹1,960
Original price ₹1,960
Original price ₹1,960
(-13%)
₹1,698
Current price ₹1,698

• Author(s): Frederic Charles Petit • Publisher: Yourwriters • Publisher Imprint: Yourwriters • BISAC: Consumer Behavior - GeneralAs the online universe has expanded to dominate all of our lives, businesses have struggled to find a place in the O...

View full details

Kaufentscheidungen treffen. Der Country-of-Origin Effekt. Produkt- und Markenwahl im Lebensmittelbereich am Beispiel der Marke "Zurück-zum-Ursprung"

Silke Weißhapp

Paperback

Current price ₹3,534
Original price ₹4,036
Original price ₹4,036
Original price ₹4,036
(-12%)
₹3,534
Current price ₹3,534

• Author(s): Silke Weißhapp • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralVordiplomarbeit aus dem Jahr 2007 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: Gut, Campus02 Fachhochschule de...

View full details

Consumer Culture's Corrosive Currents: Analyzing commercialism's impact on societal well-being and consumer behavior

Samantha Langley

Paperback

Current price ₹2,034
Original price ₹2,940
Original price ₹2,940
Original price ₹2,940
(-31%)
₹2,034
Current price ₹2,034

• Author(s): Samantha Langley • Publisher: Samantha Langley • Publisher Imprint: Samantha Langley • BISAC: Consumer Behavior - GeneralDive deep into the captivating, and often unsettling, world of modern consumerism with "Consumer Culture's Corro...

View full details

Free Trade Nation: Commerce, Consumption, and Civil Society in Modern Britain

Frank Trentmann

Paperback

Current price ₹4,434
Original price ₹5,321
Original price ₹5,321
Original price ₹5,321
(-17%)
₹4,434
Current price ₹4,434

• Author(s): Frank Trentmann • Publisher: OUP Oxford • Publisher Imprint: OUP Oxford • BISAC: Europe - Great Britain - GeneralOne of Britain's defining contributions to the modern world, Free Trade united civil society and commerce and gave birth...

View full details

Ageing in a Consumer Society: From Passive to Active Consumption in Britain

Ian Rees Jones

Paperback

Current price ₹3,875
Original price ₹4,746
Original price ₹4,746
Original price ₹4,746
(-18%)
₹3,875
Current price ₹3,875

• Author(s): Ian Rees Jones • Publisher: Policy Press • Publisher Imprint: Policy Press • BISAC: GerontologyTargeted as the 'grey consumer', people retiring now participated in the creation of the post-war consumer culture. These consumers have g...

View full details

Product Recommendations and Cross-Selling. Recommendation Forms, Product Categories and Product Familiarity

Anonym

Paperback

Current price ₹2,256
Original price ₹2,637
Original price ₹2,637
Original price ₹2,637
(-14%)
₹2,256
Current price ₹2,256

• Author(s): Anonym • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralSeminar paper from the year 2018 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, Nanjing University,...

View full details

The Routledge Companion to Ethnic Marketing

Ahmad Jamal, Lisa Peñaloza, Michel Laroche

Paperback

Current price ₹4,105
Original price ₹6,315
Original price ₹6,315
Original price ₹6,315
(-35%)
₹4,105
Current price ₹4,105

• Author(s): Ahmad Jamal | Lisa Peñaloza | Michel Laroche • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - GeneralThe globalization of marketing has brought about an interesting paradox: as the discipline becomes more gl...

View full details

Maßnahmen des Abonnentenmarketings bei Publikumszeitschriften

Kai Israel

Paperback

Current price ₹2,138
Original price ₹2,499
Original price ₹2,499
Original price ₹2,499
(-14%)
₹2,138
Current price ₹2,138

• Author(s): Kai Israel • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesStudienarbeit aus dem Jahr 2008 im Fachbereich Medien / Kommunikation - Medienökonomie, -management, Note: 1,0, Hochschule Offenburg, Veransta...

View full details

Welchen Nutzen haben Eco-Labels für Verbraucher und Unternehmen?

Anonym

Paperback

Current price ₹2,259
Original price ₹2,637
Original price ₹2,637
Original price ₹2,637
(-14%)
₹2,259
Current price ₹2,259

• Author(s): Anonym • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Economics - GeneralStudienarbeit aus dem Jahr 2015 im Fachbereich VWL - Umweltökonomie, Note: 2,0, Universität Hamburg, Veranstaltung: Nachhaltiges Marketing, ...

View full details

Finance and Economics Discussion Series: Salience and Taxation: Theory and Evidence

United States Federal Reserve Board, Et Al, Raj Chetty

Paperback

Current price ₹1,567
Original price ₹1,770
Original price ₹1,770
Original price ₹1,770
(-11%)
₹1,567
Current price ₹1,567

• Author(s): United States Federal Reserve Board | Et Al | Raj Chetty • Publisher: Bibliogov • Publisher Imprint: Bibliogov • BISAC: GeneralThis paper presents evidence that consumers underreact to taxes that are not salient and characterizes the...

View full details

Shopping auf allen Kanälen. Omni-Channel im Einzelhandel am Beispiel der Modebranche

Anonymous

Paperback

Current price ₹2,258
Original price ₹2,637
Original price ₹2,637
Original price ₹2,637
(-14%)
₹2,258
Current price ₹2,258

• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sales & Selling - ManagementStudienarbeit aus dem Jahr 2017 im Fachbereich BWL - Handel und Distribution, Note: 1,7, bbw Hochschule, Sprache: Deutsch, A...

View full details

Consumer Social Responsibility Am Point of Purchase: Aktivierung Des Sozial-Ökologischen Gewissens Von Konsumenten

Sven Kilian

Paperback

Current price ₹4,760
Original price ₹7,323
Original price ₹7,323
Original price ₹7,323
(-35%)
₹4,760
Current price ₹4,760

• Author(s): Sven Kilian • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Management - GeneralDas Buch beschäftigt sich mit der gesellschaftlich relevanten Frage, wie Konsumenten stärker zu einem nachhaltigeren Konsumver...

View full details

Die Verpackung in der Produktpolitik: Aktueller Stand und zukünftige Entwicklungen

Natalie Walz

Paperback

Current price ₹2,936
Original price ₹3,421
Original price ₹3,421
Original price ₹3,421
(-14%)
₹2,936
Current price ₹2,936

• Author(s): Natalie Walz • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Production & Operations ManagementBachelorarbeit aus dem Jahr 2020 im Fachbereich BWL - Beschaffung, Produktion, Logistik, Sprache: Deutsch, Abstract...

View full details

The Economy of Collaboration: The New Digital Platforms of Production and Consumption

Francesco Ramella

Paperback

Current price ₹3,770
Original price ₹5,800
Original price ₹5,800
Original price ₹5,800
(-35%)
₹3,770
Current price ₹3,770

• Author(s): Francesco Ramella • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Economics - GeneralOver the past few decades, the world economy has undergone radical transformations, in part connected to the expansion of ...

View full details

Erlebnisorientierung im Einzelhandel: Die Studie ist aufgrund der Dateigröße nur als Papierversion oder auf CD erhältlich.

Chantal Weyers

Paperback

Current price ₹8,142
Original price ₹9,298
Original price ₹9,298
Original price ₹9,298
(-12%)
₹8,142
Current price ₹8,142

• Author(s): Chantal Weyers • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: Marketing - GeneralInhaltsangabe: Einleitung: Neue Trends im Konsumentenverhalten, bedingt durch einen allgemeinen Wertewandel und strukturelle Veränderung...

View full details

Consumer Culture (Revised)

Celia Lury

Paperback

Current price ₹1,063
Original price ₹1,276
Original price ₹1,276
Original price ₹1,276
(-17%)
₹1,063
Current price ₹1,063

• Author(s): Celia Lury • Publisher: Polity Press • Publisher Imprint: Polity Press • BISAC: Anthropology - Cultural & SocialThe second edition of Consumer Culture brings this successful introductory textbook right up-to-date for students who...

View full details

The Operational Success Factors for Sustainability Marketing among Fast-Moving Consumer Goods

Anonym

Paperback

Current price ₹4,107
Original price ₹4,793
Original price ₹4,793
Original price ₹4,793
(-14%)
₹4,107
Current price ₹4,107

• Author(s): Anonym • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelor Thesis from the year 2021 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7, language: English...

View full details

The Economics of Digital Shopping in Central and Eastern Europe

Barbara Grabiwoda, Bogdan Mróz

Paperback

Current price ₹2,289
Original price ₹2,747
Original price ₹2,747
Original price ₹2,747
(-17%)
₹2,289
Current price ₹2,289

• Author(s): Barbara Grabiwoda | Bogdan Mróz • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Economics - GeneralTransformations caused by increasing virtual connectivity reach all business touchpoi...

View full details

Responsible Citizens and Sustainable Consumer Behavior: New Interpretive Frameworks

Pietro Lanzini

Paperback

Current price ₹2,011
Original price ₹3,093
Original price ₹3,093
Original price ₹3,093
(-35%)
₹2,011
Current price ₹2,011

• Author(s): Pietro Lanzini • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Development - Sustainable DevelopmentThere is broad consensus on the need to shift to a new paradigm of lifestyles and economic development, giv...

View full details

Globalized Consumer Insights in the Digital Era

Fatih Sahin, Cevat Soylemez

Paperback

Current price ₹30,775
Original price ₹36,930
Original price ₹36,930
Original price ₹36,930
(-17%)
₹30,775
Current price ₹30,775

• Author(s): Fatih Sahin | Cevat Soylemez • Publisher: IGI Global • Publisher Imprint: IGI Global • BISAC: Sales & Selling - GeneralAs brand activism, digital retail trends, artificial intelligence (AI) ethics, and the pervasive influence of ...

View full details

Essentials Of Consumer Behavior

Debra L. Stephens

Paperback

Current price ₹4,842
Original price ₹6,916
Original price ₹6,916
Original price ₹6,916
(-30%)
₹4,842
Current price ₹4,842

• Author(s): Debra L. Stephens • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Consumer Behavior - GeneralEssentials of Consumer Behavior offers an alternative to traditional textbooks for ...

View full details

Brand Communities. Chancen und Risiken für die Kundenbeziehung

Anonym

Paperback

Current price ₹2,138
Original price ₹2,499
Original price ₹2,499
Original price ₹2,499
(-14%)
₹2,138
Current price ₹2,138

• Author(s): Anonym • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2019 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 2,0, Spr...

View full details

Primingeffekte und deren Wirkung am Point of Sale

Eugen Rausch

Paperback

Current price ₹2,264
Original price ₹2,637
Original price ₹2,637
Original price ₹2,637
(-14%)
₹2,264
Current price ₹2,264

• Author(s): Eugen Rausch • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2012 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1.6, Hochschule Fulda, Sprache: De...

View full details

Aktivierung bei Dienstleistungen

Manuel Sommerfeld

Paperback

Current price ₹2,270
Original price ₹2,637
Original price ₹2,637
Original price ₹2,637
(-14%)
₹2,270
Current price ₹2,270

• Author(s): Manuel Sommerfeld • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2008 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Hochschule Schmalkalden, ...

View full details

Consumer Ethics in a Global Economy: How Buying Here Causes Injustice There

Daniel K. Finn

Paperback

Current price ₹3,841
Original price ₹4,610
Original price ₹4,610
Original price ₹4,610
(-17%)
₹3,841
Current price ₹3,841

• Author(s): Daniel K. Finn • Publisher: Georgetown University Press • Publisher Imprint: Georgetown University Press • BISAC: Ethics & Moral PhilosophyIt is a serious mistake to think that all we need for a just world is properly-structured ...

View full details

Consuming Bodies

Hogan, Jackie

Paperback

Current price ₹3,223
Original price ₹4,958
Original price ₹4,958
Original price ₹4,958
(-35%)
₹3,223
Current price ₹3,223

• Author(s): Hogan | Jackie • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Sociology and Anthropology • BISAC: Sociology - Social TheoryOur bodies reveal the values, priorities, anxieties, and material realities of th...

View full details

Capitalism and the Consumer (RLE Consumer Behaviour)

Fred Henderson

Paperback

Current price ₹4,105
Original price ₹6,315
Original price ₹6,315
Original price ₹6,315
(-35%)
₹4,105
Current price ₹4,105

• Author(s): Fred Henderson • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralWritten at a time when the needs and influence of the consumer within the economic system were in their infancy, this...

View full details

Consumerism in World History: The Global Transformation of Desire

Peter N. Stearns

Paperback

Current price ₹3,562
Original price ₹5,480
Original price ₹5,480
Original price ₹5,480
(-35%)
₹3,562
Current price ₹3,562

• Author(s): Peter N. Stearns • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: History • BISAC: World - GeneralThe third edition of Consumerism in World History explores the nature of consumerism and its evolution, with...

View full details

Understanding and influencing consumer behavior

Malongo Mpidi Gabriel, Matusu Zau Florent, Mbi Mbambi Montana Joshua

Paperback

Current price ₹5,870
Original price ₹6,702
Original price ₹6,702
Original price ₹6,702
(-12%)
₹5,870
Current price ₹5,870

• Author(s): Malongo Mpidi Gabriel | Matusu Zau Florent | Mbi Mbambi Montana Joshua • Publisher: Our Knowledge Publishing • Publisher Imprint: Our Knowledge Publishing • BISAC: Marketing - GeneralIn a context where digital technology is redefinin...

View full details

Conscientious consumer, negligent citizen?

Michel Vasconcelos

Paperback

Current price ₹5,990
Original price ₹7,020
Original price ₹7,020
Original price ₹7,020
(-15%)
₹5,990
Current price ₹5,990

• Author(s): Michel Vasconcelos • Publisher: Our Knowledge Publishing • Publisher Imprint: Our Knowledge Publishing • BISAC: GeneralTaking an ethnographic study at Procon Vitória as a starting point, we analyzed the relationship between consumpti...

View full details

The Consumer Viewpoint

Mildred Maddocks Bentley

Paperback

Current price ₹1,219
Original price ₹1,386
Original price ₹1,386
Original price ₹1,386
(-12%)
₹1,219
Current price ₹1,219

• Author(s): Mildred Maddocks Bentley • Publisher: Anson Street Press • Publisher Imprint: Anson Street Press • BISAC: Consumer Behavior - General"The Consumer Viewpoint" by Mildred Maddocks offers a fascinating glimpse into the world of early co...

View full details

From Great to Gone: Why FMCG Companies are Losing the Race for Customers

Peter Lorange

Paperback

Current price ₹4,943
Original price ₹7,604
Original price ₹7,604
Original price ₹7,604
(-35%)
₹4,943
Current price ₹4,943

• Author(s): Peter Lorange • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Strategic PlanningThe modern consumer is no longer attracted by single-minded, predictable and one-benefit-focused brand promises. The old-fashio...

View full details

Género e preferência pelos media em produtos cosméticos: Um estudo empírico

Tayebeh Baghli, Milad Kalantari Shahijan, Sreenivasan Jayashree

Paperback

Current price ₹5,101
Original price ₹5,980
Original price ₹5,980
Original price ₹5,980
(-15%)
₹5,101
Current price ₹5,101

• Author(s): Tayebeh Baghli | Milad Kalantari Shahijan | Sreenivasan Jayashree • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Marketing - GeneralOs diferentes tipos de meios de comunicação social ...

View full details

Disclosure and Concealment in Consumer Insurance Contracts

Julie-Ann Tarr

Paperback

Current price ₹10,742
Original price ₹12,891
Original price ₹12,891
Original price ₹12,891
(-17%)
₹10,742
Current price ₹10,742

• Author(s): Julie-Ann Tarr • Publisher: Routledge Cavendish • Publisher Imprint: Routledge Cavendish • BISAC: Administrative Law & Regulatory PracticeThis book provides an in-depth examination of the theoretical, legal, social and economic f...

View full details

Communication, Consumers, and Citizens: Revisiting the Politics of Consumption

Dhavan V. Shah, Chris Wells, Lewis A. Friedland

Paperback

Current price ₹6,039
Original price ₹6,831
Original price ₹6,831
Original price ₹6,831
(-12%)
₹6,039
Current price ₹6,039

• Author(s): Dhavan V. Shah | Chris Wells | Lewis A. Friedland • Publisher: Sage Publications, Inc. • Publisher Imprint: Sage Publications, Inc. • BISAC: General1 Communication, Consumers, and Citizens: Revisiting the Politics of ConsumptionDhava...

View full details