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Products
Impact of Front-End Usability Guidelines on Evaluations of E-Commerce Web Pages
Anshu Agarwal
Paperback
• Author(s): Anshu Agarwal • Publisher: VDM Verlag • Publisher Imprint: VDM Verlag • BISAC: E-Commerce - GeneralThis research examined the impact of usability guidelines and front-end web site design on consumer aesthetic evaluations of e-commerc...
View full detailsDie Dialektik der Chucks. Individuum und Masse in der Mode
Gisa Holzhausen
Paperback
• Author(s): Gisa Holzhausen • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2009 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,0, Freie Universität Berlin, Veranstaltung:...
View full detailsDrivers of Participation in Collaborative Consumption Ventures
Anna Catharin Heil
Paperback
• Author(s): Anna Catharin Heil • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralMaster's Thesis from the year 2014 in the subject Business economics - Offline Marketing and Online Marketing, grade: 8,5 (NL); ...
View full detailsDer Einfluss von werbepsychologischen Maßnahmen auf Kaufentscheidungen
Anonymous
Paperback
• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2022 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, Fachhochschule des bfi Wien GmbH,...
View full detailsA Consuming Fire
John K. Roth
Paperback
• Author(s): John K. Roth • Publisher: Wipf & Stock Publishers • Publisher Imprint: Wipf & Stock Publishers • BISAC: Judaism - TheologyNo catastrophe challenges treasured beliefs and cherished hopes more than the Holocaust, Nazi Germany's...
View full detailsExternal Effects of Greenwashing on the Brand. Consequences for Consumers and the Market
Laeticia Sara
Paperback
• Author(s): Laeticia Sara • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralBachelor Thesis from the year 2023 in the subject Business economics - Business Ethics, Corporate Ethics, language: English, abstract: The purpos...
View full detailsThe Ambivalent Consumer
Sheldon Garon, Patricia L. MacLachlan
Paperback
• Author(s): Sheldon Garon | Patricia L. MacLachlan • Publisher: Cornell University Press • Publisher Imprint: Cornell University Press • BISAC: Economics - MacroeconomicsIn The Ambivalent Consumer, Sheldon Garon and Patricia L. Maclachlan bring ...
View full detailsHandbook Of Tourist Behavior: Theory & Practice
Metin Kozak, Sandip Sarkar
Paperback
• Author(s): Metin Kozak | Sandip Sarkar • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Tourism, Travel Guide & Hospitality • BISAC: Consumer Behavior - GeneralIn today's highly competitive and global economy, und...
View full detailsConsumer Behavior
Yoram(jerry) Wind
Paperback
• Author(s): Yoram(jerry) Wind • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Marketing - GeneralWhat drives consumers to make purchasing decisions? How do emotions, culture, and external influences shape their b...
View full detailsConsumers' Cooperative Societies In New York State
The Consumers' League
Paperback
• Author(s): The Consumers' League • Publisher: Kessinger Publishing • Publisher Imprint: Kessinger Publishing • BISAC: Corporate & Business History - GeneralConsumers' Cooperative Societies In New York State is a comprehensive book written b...
View full detailsFood, People and Society: A European Perspective of Consumers' Food Choices
Lynn J. Frewer
Paperback
• Author(s): Lynn J. Frewer • Publisher: Springer • Publisher Imprint: Springer • BISAC: Food Science - GeneralFrom the Back CoverThis book, edited and authored by a group of scientists experienced in European cross-cultural and interdisciplinary...
View full detailsTaste: Media and Interior Design
Tehve, Karin
Paperback
• Author(s): Tehve | Karin • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Architecture & Interior Designs • BISAC: Interior Design - GeneralThis book traces and explores the evolution of taste from a design perspe...
View full detailsConsumer Culture Theory in Asia: History and Contemporary Issues
Yuko Minowa
Paperback
• Author(s): Yuko Minowa • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Marketing - ResearchWe live in times of increasing world uncertainty. Consumer culture in Asia has embodied such precariousness, with their unprece...
View full detailsDeveloping Emotional Appeals in Internet Advertising: A study of contributing factors involved in provoking emotional appeals
Manish Srivastava
Paperback
• Author(s): Manish Srivastava • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Cultural & Ethnic Studies - GeneralResearch Paper (postgraduate) from the year 2008 in the subject South Asian Studies, South-Eastern Asian Stud...
View full detailsConsuming Passions: The Uses of Cannibalism in Late Medieval and Early Modern Europe
Merrall L. Price
Paperback
• Author(s): Merrall L. Price • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Teaching - Subjects - Arts & HumanitiesCannibalism is the breaking of the ultimate taboo. Yet during the later Middle Ages and early years...
View full detailsConsumer Behavior-Undergraduate Level Guide Book
Eshetu Tefera Bekele
Paperback
• Author(s): Eshetu Tefera Bekele • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralConsumer Behavior - Undergraduate Level Guide Book bietet eine gr�ndliche Erforschung der psychologischen, soz...
View full detailsLooking Behind the Label: Global Industries and the Conscientious Consumer
Tim Bartley, Sebastian Koos, Hiram Samel
Paperback
• Author(s): Tim Bartley | Sebastian Koos | Hiram Samel • Publisher: Indiana University Press • Publisher Imprint: Indiana University Press • BISAC: GlobalizationWhat does it mean when consumers "shop with a conscience" and choose products labele...
View full detailsS. Hrg. 106-687: Cybersquatting and Consumer Protection: Ensuring Domain Name Integrity
U. S. Government Printing Office (Gpo)
Paperback
• Author(s): U. S. Government Printing Office (Gpo) • Publisher: Bibliogov • Publisher Imprint: Bibliogov • BISAC: GeneralThe United States Government Printing Office (GPO) was created in June 1860, and is an agency of the U.S. federal government...
View full detailsEinflussfaktoren bei der Kaufentscheidung von Over-the-Counter (OTC) Arzneimitteln: Eine Analyse anhand qualitativer Methoden
Markus Götz
Paperback
• Author(s): Markus Götz • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralMasterarbeit aus dem Jahr 2015 im Fachbereich Gesundheit - Sonstiges, Note: 1,0, Friedrich-Alexander-Universität Erlangen-Nürnberg, Sprache: Deutsc...
View full detailsCatastrophe Insurance: Consumer Demand, Markets and Regulation
Martin F. Grace
Paperback
• Author(s): Martin F. Grace • Publisher: Springer • Publisher Imprint: Springer • BISAC: Insurance - Casualty1. THE PROBLEM OF CATASTROPHE RISK The risk of large losses from natural disasters in the U.S. has significantly increased in recent yea...
View full detailsNeuromarketing. Emotionen als Motor der Kaufentscheidung: Erkenntnisse und Auswirkungen
Anna Kushnyryova
Paperback
• Author(s): Anna Kushnyryova • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2019 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,3, Fachhochschule Südwestfal...
View full detailsAusgewählte intrapersonale Einflussfaktoren auf das Kaufverhalten am Point of Sale und ihre Veränderung mit zunehmendem Alter
Thomas Flöter
Paperback
• Author(s): Thomas Flöter • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2007 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Universität Rostock (Institut...
View full detailsAssisted Living: Quality-Of-Care and Consumer Protection Issues in Four States
United States Government Accountability
Paperback
• Author(s): United States Government Accountability • Publisher: Bibliogov • Publisher Imprint: Bibliogov • BISAC: GeneralThe BiblioGov Project is an effort to expand awareness of the public documents and records of the U.S. Government via print...
View full detailsThe Consumer's Control of Production: the Work of the National Consumers' League
National Consumers' League
Paperback
• Author(s): National Consumers' League • Publisher: Legare Street Press • Publisher Imprint: Legare Street Press • BISAC: Social HistoryThis work has been selected by scholars as being culturally important and is part of the knowledge base of ci...
View full detailsMarketing Mojo: Brand Building in an Age of Consumer Control
David Herscott
Paperback
• Author(s): David Herscott • Publisher: iUniverse • Publisher Imprint: iUniverse • BISAC: Marketing - DirectThe marketing landscape your business faces today is competitive, complex and fragmented. Everywhere they turn, consumers are accosted by...
View full detailsLearning Nowadays Consumer Behavior
Sanjay Pahuja
Paperback
• Author(s): Sanjay Pahuja • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General In this book, it divides three parts. First part explains how environment factor influences consumer behavioral change and...
View full detailsDer Einfluss von Social Media Marketing auf das Konsumentenverhalten in Mexiko
A. Bieberich
Paperback
• Author(s): A. Bieberich • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesMasterarbeit aus dem Jahr 2017 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1,0...
View full detailsThe Changing Face of Burberry: Britishness, Heritage, Labour and Consumption
Siân Weston
Paperback
• Author(s): Siân Weston • Publisher: Bloomsbury Visual Arts • Publisher Imprint: Bloomsbury Visual Arts • BISAC: Fashion & AccessoriesGlobal fashion markets, particularly those aimed at prosperous millennial consumers in China, are in thrall...
View full detailsUnterstützungsmöglichkeiten des Key Account Managements durch das Controlling in der Konsumgüterbranche
Marc Knuff
Paperback
• Author(s): Marc Knuff • Publisher: Examicus Verlag • Publisher Imprint: Examicus Verlag • BISAC: Management - GeneralDiplomarbeit aus dem Jahr 2001 im Fachbereich BWL - Controlling, Note: 1.3, Technische Universität Dortmund, Sprache: Deutsch, ...
View full detailsConsumer Behavior
Wayne D. Hoyer
Paperback
• Author(s): Wayne D. Hoyer • Publisher: Cengage Learning • Publisher Imprint: Cengage Learning • BISAC: Marketing - GeneralHoyer/MacInnis/Pieters' CONSUMER BEHAVIOR, 8th EDITION, draws key concepts from marketing, psychology, sociology and anthr...
View full detailsThe Commercialization of Leisure
James Peyton Sizer
Paperback
• Author(s): James Peyton Sizer • Publisher: Legare Street Press • Publisher Imprint: Legare Street Press • BISAC: Social HistoryThis work has been selected by scholars as being culturally important, and is part of the knowledge base of civilizat...
View full detailsConsumers, Policy and the Environment: A Tribute to Folke Ölander
Klaus Günter Grunert
Paperback
• Author(s): Klaus Günter Grunert • Publisher: Springer • Publisher Imprint: Springer • BISAC: Business LawFrom the Back CoverThe role of the consumer has changed from seeking the most satisfaction from goods and services to reconciling consumpti...
View full detailsConsumer Behavior
Wayne D. Hoyer , Deborah J. MacInnis, Rik Pieters
Paperback
• Author(s): Wayne D. Hoyer | Deborah J. MacInnis | Rik Pieters • Publisher: Cengage Learning India • Publisher Imprint: Cengage Learning India • BISAC: Marketing - GeneralCONSUMER BEHAVIOR, 7E draws key concepts from marketing, psychology, socio...
View full detailsConsumers and Services
Mark Gabbott
Paperback
• Author(s): Mark Gabbott • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Customer RelationsThis approach to service marketing from a consumer perspective integrates information on service consumption from from a variety of sources. It est...
View full detailsConsumer's Online Buying Behavior Before and After COVID - 19
Vanitha Esaimani
Paperback
• Author(s): Vanitha Esaimani • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: Production & Operations ManagementThe COVID-19 epidemic has caused significant disruptions in the retail ...
View full detailsBeing Human in a Consumer Society
Alejandro Néstor García Martínez
Paperback
• Author(s): Alejandro Néstor García Martínez • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Economics - MacroeconomicsThis book offers a new perspective on sociological studies of the consumer society, introducing neglected norma...
View full details