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Research Whether Time May Influence Social Consumption Behavior

John Lok

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₹2,384
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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Non-Classifiable This book has two parts. First part explain how and why time may influence consumer behavior and second part explains how any why time may...

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Internationaler E-Commerce: Chancen Und Barrieren Aus Konsumentensicht

Georg Fassott

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• Author(s): Georg Fassott • Publisher: Deutscher Universitatsverlag • Publisher Imprint: Deutscher Universitatsverlag • BISAC: Marketing - GeneralGeorg Fassott untersucht das internationale Konsumentenverhalten im Internet. Hierzu nutzt er Erken...

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Los Consumidores en el Comercio Electrónico

It Campus Academy, Miguel Arias

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₹1,216
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• Author(s): It Campus Academy | Miguel Arias • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • BISAC: Consumer Behavior - GeneralTomando como punto de partida la necesidad...

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Impacto da colocação de produtos em filmes no comportamento dos consumidores

Maëlys Debatisse

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• Author(s): Maëlys Debatisse • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Marketing - GeneralEnquanto a publicidade tradicional tem sido comprometida e desacreditada pelos consumidores, a coloc...

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Cosumer Behavioral Economic Psychology

John Lok

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₹2,155
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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General This book is concerned how to apply behavioral economy method to predict consumer behavior. Also I shall compare to explain wha...

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Learning Social Behavioral Economic Psychology

John Lok

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₹1,360
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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Economics - TheoryNowadays, many businessmen or marketing research professional hope to apply different methods to predict consumer behaviors in order to k...

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Consumer Engineering, 1920s-1970s: Marketing Between Expert Planning and Consumer Responsiveness

Jan Logemann

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• Author(s): Jan Logemann • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Modern - GeneralIn the middle of the twentieth century, a new class of marketing expert emerged beyond the familiar ad men of Madison Avenue. Working...

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Social Media Marketing: A critical and evaluative account on the emergence and principles of social media marketing and its true potential to

Christoph Müller

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• Author(s): Christoph Müller • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesScientific Essay from the year 2011 in the subject Communications - Multimedia, Internet, New Technologies, grade: A, The University of ...

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Consumer Behaviour: Insights From Indian Market

Majumdar Ramanuj

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• Author(s): Majumdar Ramanuj • Publisher: PHI Learning Pvt Ltd • Publisher Imprint: PHI Learning Pvt LtdDesigned as a textbook for the B.E./B.Tech. students of Computer Science and Engineering and Information Technology, this book provides the f...

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Apparative Verfahren der Werbewirkungsmessung am Beispiel des Eyetracking: Eine theoretische un empirische Analyse

Alexander Zocher, Sebastian Dülks

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• Author(s): Alexander Zocher | Sebastian Dülks • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2009 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Sprache:...

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Comparative Price Advertising

Kent B. Monroe

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• Author(s): Kent B. Monroe • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Consumer Behavior - GeneralComparative Price Advertising by Kent B. Monroe provides an insightful exploration into the impact of comparat...

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Hurra! Endlich alt! Seniorenmarketing und DemografiemanAGEment als Wettbewerbsstrategien der Zukunft

Alina Puczylowski

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• Author(s): Alina Puczylowski • Publisher: Diplomica Verlag • Publisher Imprint: Diplomica Verlag • BISAC: Marketing - GeneralDemografie-Döner, Greisengeneration, das graue Wunder von Deutschland - die von den Sozial- und Alterswissenschaften ja...

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Il Marketing Virale E I Suoi Effetti Sul Comportamento Dei Consumatori

Irina Grosul

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• Author(s): Irina Grosul • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza

Konsumentenpsychologie Und Markenartikel

F. Unger

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• Author(s): F. Unger • Publisher: Physica-Verlag • Publisher Imprint: Physica-Verlag • BISAC: Marketing - ResearchIn meiner zweisemestrigen Vorlesung "Sozialpsychologie" fmden sich aIle Jahre wieder ein Drittel Studierende der Psychologie, der S...

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Abhängigkeit des Konsumverhaltens von äußeren Reizen. Ein Forschungsbericht

Katharina Albrecht

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• Author(s): Katharina Albrecht • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralStudienarbeit aus dem Jahr 2015 im Fachbereich Psychologie - Arbeit, Betrieb, Organisation und Wirtschaft, Note: 1,7, Europäische Fernhochsc...

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Unthinking: The Surprising Forces Behind What We Buy

Harry Beckwith

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• Author(s): Harry Beckwith • Publisher: Business Plus • Publisher Imprint: Business Plus • BISAC: Consumer Behavior - GeneralWhat do Howard Hughes and 50 Cent have in common, and what do they tell us about Americans and our desires? Why did Sean...

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Einstellungsänderung durch Werbung. Grundlagen, Theorie der Kognitiven Dissonanz und Oversufficient-Justification-Effekt: Analyse der Werbung der Mark

Jule Prescher

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• Author(s): Jule Prescher • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2020 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: 1...

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Consumer behaviour in an online shopping environment

Carlota Lorenzo, Alejandro Mollá, Miguel Ángel Gómez

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• Author(s): Carlota Lorenzo | Alejandro Mollá | Miguel Ángel Gómez • Publisher: VDM Verlag Dr. Mueller E.K. • Publisher Imprint: VDM Verlag Dr. Mueller E.K. • BISAC: GeneralThe overall goal of this book is focused on the analysis of the impact o...

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Wahrnehmung, Einstellung und Kaufverhalten von KonsumentInnen in Bezug auf Handelsmarken

Kathrin Stradner

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• Author(s): Kathrin Stradner • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralMasterarbeit aus dem Jahr 2019 im Fachbereich BWL - Allgemeines, Note: 1,0, Ferdinand Porsche FernFH (Betriebswirtschaft & Wirtschaftspsyc...

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The Unmanageable Consumer

Yiannis Gabriel

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• Author(s): Yiannis Gabriel • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Marketing - ResearchExamining the key Western traditions of thinking about and being a consumer, this 20th Anniversary Edition con...

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Variety-Seeking-Behavior Im Konsumgüterbereich: Beeinflussungsmöglichkeiten Durch Marketinginstrumente

Bernd Helmig

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• Author(s): Bernd Helmig • Publisher: Gabler Verlag • Publisher Imprint: Gabler Verlag • BISAC: Economics - GeneralAuf der Basis des Optimum Stimulation Level und unter Einbeziehung der Erkenntnisse über kognitive Informationsverarbeitungsprozes...

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Marketing Scales Handbook: Multi-Item Measures for Consumer Insight Research (Volume 10)

Gordon C., II Bruner

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• Author(s): Gordon C., II Bruner • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Marketing - ResearchThe Marketing Scales Handbook series is the longest-running set of books that provide reviews of mult...

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Manipulation tactics and consumer behavior. Creating a desire to purchase in the digital era

Jar Tiautrakul

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• Author(s): Jar Tiautrakul • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralEssay from the year 2019 in the subject Business economics - Miscellaneous, grade: A, ( Atlantic International University ), language: English, ...

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Die Bedeutung des Preises aus Konsumentensicht (B2C)

Tuncay Durmus

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₹2,272
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• Author(s): Tuncay Durmus • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2003 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,4, FOM Essen, Hochschule für Oek...

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Chinese Consumers and the Fashion Market

Yingjiao Xu

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• Author(s): Yingjiao Xu • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - ResearchFrom the Back CoverThis book provides essential insights into Chinese consumer behaviors in the growing and dynamic fashion market. With inc...

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Handbook of US Consumer Economics

Andrew Haughwout

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₹8,442
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• Author(s): Andrew Haughwout • Publisher: Academic Press • Publisher Imprint: Academic Press • BISAC: Economics - MicroeconomicsHandbook of U.S. Consumer Economics presents a deep understanding on key, current topics and a primer on the landscap...

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Nachhaltige Markenführung und Konsumentenverhalten im B2C-Geschäft. Eine Analyse der Auswirkungen

Kai Schmitz

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• Author(s): Kai Schmitz • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2020 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, Hochschule Koblenz (ehem. FH Ko...

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Intelligence émotionnelle du consommateur et comportement d'achat impulsif

Kashif Abrar

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• Author(s): Kashif Abrar • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Careers - GeneralVous avez déjà pensé que le marketing était un sujet ennuyeux ? Détrompez-vous ! Le comportement d'achat des jeunes ...

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Kognitive Prozesse als Bestimmungsgrößen des Konsumentenverhaltens und ihre Beeinflussbarkeit durch das Marketing

Irina Mantai

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Current price ₹2,273
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₹2,273
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• Author(s): Irina Mantai • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2002 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, Fachhochschule Erfurt, Veranst...

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The Death of Demographics: Valuegraphic Marketing for a Values-Driven World

David Allison

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• Author(s): David Allison • Publisher: Lioncrest Publishing • Publisher Imprint: Lioncrest Publishing • BISAC: Marketing - MultilevelMarketers have always believed demographics and psychographics held the key to influencing consumer behavior. If...

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The Why Behind The Buy: Connect With Your Customers Before You Sell

Philip Masiello

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Current price ₹649
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• Author(s): Philip Masiello • Publisher: Appsydo, LLC • Publisher Imprint: Appsydo, LLC • BISAC: E-Commerce - Internet MarketingSelling to consumers today is more complex than ever. The strategies that worked a decade ago are outdated, and brand...

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Impatto della Responsabilità Sociale d'Impresa (RSI) sul comportamento dei consumatori

Hien Nguyen

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₹6,268
Current price ₹6,268

• Author(s): Hien Nguyen • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Production & Operations ManagementLa CSR � uno strumento efficace per attirare nuovi clienti e fidelizzare quelli esistenti a Starbucks? P...

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Strategische Bedeutung Kulturabhängiger Konsumentenreaktionen: Eine Interkulturelle Untersuchung Zu Reaktionen Von Konsumenten Auf Das Verhalten Von U

Corinna Hehlmann

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• Author(s): Corinna Hehlmann • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralAuf der Basis mehrerer empirischer Untersuchungen analysiert Corinna Hehlmann interkulturelle Unterschiede von Konsumenten...

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Learning Predicting Consumer Behavioral Methods

John Lok

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₹1,661
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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General This book is concerned how to apply behavioral economy method to predict consumer behavior. This book divides two parts, first ...

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Mercato dei mutui per i consumatori: Una storia di confusione dei consumatori?

Sek Choo Tan, Zunarni Kosim, Lip Sam Thi

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Current price ₹2,667
Original price ₹3,120
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• Author(s): Sek Choo Tan | Zunarni Kosim | Lip Sam Thi • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Production & Operations ManagementLo studio si propone di indagare il comportamento di acquisto dei consuma...

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Neuromarketing: Ein innovativer Ansatz zur Erklärung des Konsumentenverhaltens unter Berücksichtigung der Wirkung von Marken

Christian Felix

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Current price ₹5,863
Original price ₹6,851
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• Author(s): Christian Felix • Publisher: Diplomica Verlag • Publisher Imprint: Diplomica Verlag • BISAC: Marketing - GeneralEine zentrale Aufgabe der Marketingwissenschaft ist die Erforschung des Konsumentenverhaltens. Um ökonomisch relevantes V...

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