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Products
The Economics of Digital Shopping in Central and Eastern Europe
Barbara Grabiwoda, Bogdan Mróz
Paperback
• Author(s): Barbara Grabiwoda | Bogdan Mróz • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Economics - GeneralTransformations caused by increasing virtual connectivity reach all business touchpoi...
View full detailsDie Abhängigkeit des Konsumverhaltens von äußeren Reizen und die Bedeutung der klassischen Konditionierung im Kontext
Anonym
Paperback
• Author(s): Anonym • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Industrial & Organizational PsychologyStudienarbeit aus dem Jahr 2015 im Fachbereich Psychologie - Arbeit, Betrieb, Organisation, Note: 1,2, ( Europäische ...
View full detailsThe Joyless Economy: The Psychology of Human Satisfaction
Tibor Scitovsky, Robert H. Frank
Paperback
• Author(s): Tibor Scitovsky | Robert H. Frank • Publisher: Oxford University Press • Publisher Imprint: Oxford University Press • BISAC: Consumer Behavior - GeneralWhen this classic work was first published in 1976, its central tenet--more is no...
View full detailsUnterschwellige Werbung als Priming-Instrument: Eine Untersuchung
Jens Kürschner
Paperback
• Author(s): Jens Kürschner • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2012 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: ...
View full detailsComportamento do consumidor em relação aos produtos lácteos
Margani Soma Sekhara, Gugloth Sardar
Paperback
• Author(s): Margani Soma Sekhara | Gugloth Sardar • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Management - GeneralNa �ndia, o leite � produzido pelas massas e, por conseguinte, o desenvolvimen...
View full detailsOrganisations as messengers of sustainability measurements: The influence of the organisation type on the acceptance of a sustainability measurement a
Celia Bormuth
Paperback
• Author(s): Celia Bormuth • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralMaster's Thesis from the year 2022 in the subject Business economics - Miscellaneous, grade: 1,0, course: Sustainability Mangement, language: Eng...
View full detailsMachine And Psychology Consumer Behavioral: Measurement Comparison
John Lok
Paperback
• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General I wrote this book for several reasons. I want to give my opinions to let businessmen to know how to apply psychological method ...
View full detailsThe Irrational Consumer: Applying Behavioural Economics to Your Business Strategy
Enrico Trevisan
Paperback
• Author(s): Enrico Trevisan • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Strategic PlanningCompanies of all kinds have fallen into some of the most fundamental of traps when it comes to consumer marketing; in assumin...
View full detailsHb of Culture and Consumer Behavior P
Sharon Ng
Paperback
• Author(s): Sharon Ng • Publisher: OUP Us • Publisher Imprint: OUP Us • BISAC: Industrial & Organizational PsychologyResearch on the influence of culture on consumer decision-making and consumption behavior has witnessed tremendous growth in...
View full detailsConsumer Neuroscience: Theory and Application
Cathrine Jansson-Boyd
Paperback
• Author(s): Cathrine Jansson-Boyd • Publisher: Academic Press • Publisher Imprint: Academic Press • BISAC: Consumer Behavior - GeneralConsumer Neuroscience: Theory and Application presents a clear overview of the fundamentals of neuroscience and...
View full detailsBillions: Selling to the New Chinese Consumer
Tom Doctoroff
Paperback
• Author(s): Tom Doctoroff • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Sales & Selling - General'Billions' cracks the supposedly indecipherable code of marketing to the new Chinese consumer. T...
View full detailsAI Impacts in Digital Consumer Behavior
Thomas Heinrich Musiolik, Raul Villamarin Rodriguez, Hemachandran Kannan
Paperback
• Author(s): Thomas Heinrich Musiolik | Raul Villamarin Rodriguez | Hemachandran Kannan • Publisher: IGI Global • Publisher Imprint: IGI Global • BISAC: Consumer Behavior - GeneralIn the ever-evolving landscape of digital innovation, businesses g...
View full detailsThe Consumer Viewpoint
Mildred Maddocks Bentley
Paperback
• Author(s): Mildred Maddocks Bentley • Publisher: Anson Street Press • Publisher Imprint: Anson Street Press • BISAC: Consumer Behavior - General"The Consumer Viewpoint" by Mildred Maddocks offers a fascinating glimpse into the world of early co...
View full detailsHabit Modification in Consumption
George Messinis
Paperback
• Author(s): George Messinis • Publisher: VDM Verlag • Publisher Imprint: VDM Verlag • BISAC: Economics - GeneralThe explosion of the consumer society and household credit has given rise to two contrasting views of modern man. One perceives the c...
View full detailsCountry-of-Origin-Effekte im organisationalen Kaufverhalten
Alexander Parks
Paperback
• Author(s): Alexander Parks • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2010 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Hochschule Ludwigshafen am ...
View full detailsMarketing: Gezielte Beeinflussung von Kaufverhalten sowie Kaufentscheidung privater Endverbraucher
Arthur Lämmle
Paperback
• Author(s): Arthur Lämmle • Publisher: Bod - Books on Demand • Publisher Imprint: Bod - Books on Demand • BISAC: Sales & Selling - GeneralAus der Erkenntnis, die das Schriftstück anbietet, wird es einem ermöglicht die folgenden Fähigkeiten a...
View full detailsWplyw lokowania produktów w filmach na zachowania konsumentów
Maëlys Debatisse
Paperback
• Author(s): Maëlys Debatisse • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: Marketing - GeneralPodczas gdy tradycyjna reklama zostala podważona i zdyskredytowana przez konsument�w, lokowanie produktu...
View full detailsWoosh Things Up A Bit: The Principles of Perception Management
David Rosenberg
Paperback
• Author(s): David Rosenberg • Publisher: David Rosenberg • Publisher Imprint: David Rosenberg • BISAC: Consumer Behavior - GeneralIn world of marketing, everything is about managing perceptions. Interrupting how people think and feel about a pro...
View full detailsComportement des consommateurs pour les marques de luxe
Mohammad Hussain
Paperback
• Author(s): Mohammad Hussain • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Production & Operations ManagementLes achats répétés sont devenus un facteur essentiel pour les spécialistes du marketing, en...
View full detailsThe Psychology of Consumer Profiling in a Digital Age
Barrie Gunter
Paperback
• Author(s): Barrie Gunter • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Marketing - ResearchUnderstanding how consumers choose between different products and services is a crucial part of professional marketing. Targe...
View full detailsLifestyle advertising in postmodernism - the accepted popular psychology
Alexandra Riepe
Paperback
• Author(s): Alexandra Riepe • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Maps & Road Atlases (see also Reference - Atlases, GazetteerEssay from the year 2011 in the subject Tourism - Miscellaneous, grade: 70% (First), U...
View full detailsConsumer Behaviour in Hospitality and Tourism: Contemporary Perspectives and Challenges
Saloomeh Tabari
Paperback
• Author(s): Saloomeh Tabari • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Industries - Hospitality, Travel & TourismThis insightful and expert-led volume presents a holistic view of the latest, cutting-edge global...
View full detailsNew Consumer Behavior Theories from Japan
Akira Shimizu
Paperback
• Author(s): Akira Shimizu • Publisher: Springer • Publisher Imprint: Springer • BISAC: Consumer Behavior - GeneralFrom the Back CoverThis book focuses on a new type of inclusive consumer decision-making process model (CDM) related to new leading...
View full detailsThe Psychology of Search Engines: Why People Click, Trust, and Choose Certain Results and What It Means for SEO
Roggie Clark, Raj Clark
Paperback
• Author(s): Roggie Clark | Raj Clark • Publisher: Bounce Rank • Publisher Imprint: Bounce Rank • BISAC: Consumer Behavior - GeneralSearch engines are not just technical systems. They are environments shaped by human behavior.Every search result,...
View full detailsFactores Determinantes Do Comportamento de Compra Do Consumidor
Tezera Alemu, Lemi Waktola
Paperback
• Author(s): Tezera Alemu | Lemi Waktola • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Management - GeneralConcentrando-se nos estudantes do Campus de Woliso da Universidade de Ambo em woliso e u...
View full detailsWerbung im digitalen Zeitalter. Ein morphologischer Blick auf Werbemittel und Marktpsychologie
Marle Ganovsky
Paperback
• Author(s): Marle Ganovsky • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2022 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, BSP Business School Berlin (...
View full detailsFactors Influence Future US Consumer Behavior
John Lok
Paperback
• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - GeneralThis book concerns how to apply behavioral economy and psychological methods to predict future America consumption market trend....
View full detailsAuswirkungen von SARS-CoV-2 auf das deutsche Verbraucherverhalten. Strategien zur Entwicklung eines nachhaltigen Konsumklimas
Johanna Heimann
Paperback
• Author(s): Johanna Heimann • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2023 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,3, Akademie JAK, Sprache: Deutsch, Abstract...
View full detailsAttitude, Identity, and Influence
James R. Bettman, Vibrant Publishers
Paperback
• Author(s): James R. Bettman | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Consumer Behavior - GeneralAttitude, Identity, and Influence by James R. Bettman offers a compelling look into how...
View full detailsMarketing Scales Handbook: Multi-Item Measures for Consumer Insight Research (Volume 8)
Gordon C., II Bruner
Paperback
• Author(s): Gordon C., II Bruner • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • BISAC: Marketing - ResearchThe Marketing Scales Handbook series is the longest-running s...
View full detailsFashion and the Consumer
Jennifer Yurchisin
Paperback
• Author(s): Jennifer Yurchisin • Publisher: Berg Publishers • Publisher Imprint: Berg Publishers • BISAC: FashionThis text introduces important concepts related to the consumption of fashion and clothing to beginning students. Designed to suppor...
View full detailsKonsum aus Langeweile
Bettina Gasser
Paperback
• Author(s): Bettina Gasser • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2005 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,8, Universität Lüneburg, Verans...
View full detailsIntelligenza emotiva del consumatore e comportamento di acquisto d'impulso
Kashif Abrar
Paperback
• Author(s): Kashif Abrar • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Careers - GeneralAvete mai pensato che il marketing sia un argomento noioso? Ripensateci! Il comportamento d'acquisto dei giovani consumatori...
View full detailsSocial Change How Influences Consumer Purchase Choice
John Lok
Paperback
• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General Our business society had developed long time from farming period to manufacturing period, then to service industry period, till...
View full detailsHaushälterische Kompetenzen. Gesunde Ernährung trotz Sozialleistungen
Jenny Feierabend
Paperback
• Author(s): Jenny Feierabend • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2013 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,7, Technische Universität Berlin (Arbeitsl...
View full detailsThe Influence of Advertising on Consumer Behavior: Business Case Development
Thembisani Maphosa
Paperback
• Author(s): Thembisani Maphosa • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralCase Study from the year 2019 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, Marymount Un...
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