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Products
Neuroökonomik und die Heuristik des Homo Oeconomicus
Jana Bäcker
Paperback
• Author(s): Jana Bäcker • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Business EthicsStudienarbeit aus dem Jahr 2013 im Fachbereich BWL - Unternehmensethik, Wirtschaftsethik, Note: 2.0, Johann Wolfgang Goethe-Universität Fra...
View full detailsKäuferverhalten: Customer Insights - Customer Journey - Customer Relations
Bernhard Swoboda, Hanna Schramm-Klein
Paperback
• Author(s): Bernhard Swoboda | Hanna Schramm-Klein • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralDas Verständnis des Käuferverhaltens ("Customer Insights") steht traditionell im Zentrum aller Marke...
View full detailsDemand And Supply View Explains Amazon Online Shopping: Consumer Behavior
John Lok
Paperback
• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Commercial PolicyLok delves into the methods e-marketers can employ to succeed in e-commerce. He emphasizes the importance of understanding internal and ex...
View full detailsThe effect of staff training practices on customer satisfaction: A case study of Pret a Manger
Ani Mtvralashvili
Paperback
• Author(s): Ani Mtvralashvili • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralThesis (M.A.) from the year 2017 in the subject Business economics - Business Management, Corporate Governance, grade: 2.1, Univ...
View full detailsComportamento del Consumatore: Una guida per analizzare la psiche dell'acquirente
Vivaldo Lombardi
Paperback
• Author(s): Vivaldo Lombardi • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralLo studio del comportamento dei consumatori mira a rispondere a diverse domande relative alle infl...
View full detailsConsumer Buying Behaviour of Vegetables
Sivasamy Ramesh Kumar, Chellappan Velavan, Thangarasu Samsai
Paperback
• Author(s): Sivasamy Ramesh Kumar | Chellappan Velavan | Thangarasu Samsai • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: Production & Operations ManagementThe retail sector in Indi...
View full detailsConsumer Behavior and Energy Conservation: A Policy-Oriented Experimental Field Study on the Effectiveness of Behavioral Interventions Promoting Resid
P. Ester
Paperback
• Author(s): P. Ester • Publisher: Springer • Publisher Imprint: Springer • BISAC: Energy
Welche Rolle spielen soziale Herkunft und Persönlichkeit bei der Mediennutzung von Jugendlichen? Eine Untersuchung in der gymnasialen Mittel- und Ober
Alexander Kerbs
Paperback
• Author(s): Alexander Kerbs • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2012 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,7, Universität Osnabrück, Veranstaltung: PO...
View full detailsVereinbarkeit von Kaufverhalten und Nachhaltigkeit im Bereich der Ernährung
Sophia Rauch
Paperback
• Author(s): Sophia Rauch • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Green BusinessStudienarbeit aus dem Jahr 2013 im Fachbereich VWL - Umweltökonomie, Note: 15 Punkte, (sehr gut) 1,0, Korbinian-Aigner-Gymnasium Erding, Sp...
View full detailsLadenatmosphäre Und Konsumentenverhalten
Erhard Bost
Paperback
• Author(s): Erhard Bost • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - General
Encouraging Sustainable Behavior: Psychology and the Environment
Hans C.M. van Trijp
Paperback
• Author(s): Hans C.M. van Trijp • Publisher: Taylor & Francis • Publisher Imprint: Psychology Press • BISAC: Social PsychologyIncreasingly it is being recognized that consumer behavior may be a key trigger in the march toward sustainable dev...
View full detailsInvestigating Consumer Behavior in an Online Grocery Context
Els Breugelmans
Paperback
• Author(s): Els Breugelmans • Publisher: VDM Verlag Dr. Mueller E.K. • Publisher Imprint: VDM Verlag Dr. Mueller E.K. • BISAC: GeneralThe first objective of this book is to map the differences between an electronic and a traditional shopping env...
View full detailsComportamento d'acquisto dei consumatori: uno studio sui farmaci da banco (OTC)
Kanupriya Adlakha
Paperback
• Author(s): Kanupriya Adlakha • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - GeneralIl comportamento d'acquisto dei consumatori � molto importante per qualsiasi prodotto che i consumatori acquistano au...
View full detailsPsychology of customer
Arvind Upadhyay
Paperback
• Author(s): Arvind Upadhyay • Publisher: Notion Press Media Pvt Ltd • Publisher Imprint: Notion Press Media Pvt Ltd • BISAC: Consumer Behavior - GeneralThis is a book for specialty area that studies how our thoughts, beliefs, feelings, and perce...
View full detailsNachhaltiger Konsum. Qualitative Studie zum Konsumverhalten in Deutschland
Maike Schubert, Maria Stuffrein
Paperback
• Author(s): Maike Schubert | Maria Stuffrein • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralProjektarbeit aus dem Jahr 2016 im Fachbereich Psychologie - Arbeit, Betrieb, Organisation und Wirtschaft, Note: 1,3, FOM Esse...
View full detailsDer Einfluss von Konsumentencharakteristika auf das Kaufverhalten: Eine kritische Analyse existierender Konsumententypologien
Helmut Fösel
Paperback
• Author(s): Helmut Fösel • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: Marketing - GeneralInhaltsangabe: Einleitung: Nach dem 2. Weltkrieg wuchs die Wirtschaft in der Bundesrepublik Deutschland progressiv. Allmählich überstieg d...
View full detailsEuropean Consumers in the Digital Era: Implications of Technology, Media and Culture on Consumer Behavior
Malgorzata Bartosik-Purgat, Nela Filimon
Paperback
• Author(s): Malgorzata Bartosik-Purgat | Nela Filimon • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - MultilevelThis book offers a holistic perspective of consumer behavior in the 21st century in different European cul...
View full detailsNeuromarketing. Kundenkommunikation und Markenführung für die Unternehmenszukunft
Christine Niemczyk
Paperback
• Author(s): Christine Niemczyk • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralProjektarbeit aus dem Jahr 2016 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, FOM Hochschule für Oekon...
View full detailsChina: The Consumer Revolution
Conghua Li, Deloitte & Touche Consulting Group
Paperback
• Author(s): Conghua Li | Deloitte & Touche Consulting Group • Publisher: Wiley • Publisher Imprint: Wiley • Subject: Economics
A Practical Approach to Marketing Management
Kujnish Vashisht
Paperback
• Author(s): Kujnish Vashisht • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementIn the modern world, every individual indulges in marketing process in a variety of forms and at all places—be it buying of goods or s...
View full detailsHedonischer Konsum: Emotionen ALS Treiber Im Konsumentenverhalten
Marie-Kristin Franke
Paperback
• Author(s): Marie-Kristin Franke • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Information ManagementKonsumenten orientieren sich bei der Selektion und Bewertung eines hedonischen Produktes (z.B. S� igkeit, Hotelzim...
View full detailsThe Early Years: Attitudes, Brand Loyalty, and Perceived Risk
Jacob Jacoby, Vibrant Publishers
Paperback
• Author(s): Jacob Jacoby | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Consumer Behavior - GeneralThe Early Years: Attitudes, Brand Loyalty, and Perceived Risk delves into the foundational ...
View full detailsLearning Consumer Psychology
John Lok
Paperback
• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: GeneralIn personal emotion psychology part, I write this book aims to let readers to understand whether what the actual factors can cause dream to achieve ...
View full detailsKonsumentenverhalten Im Zeitalter Der Digitalisierung: Trends: E-Commerce, M-Commerce Und Connected Retail
Anabel Ternès, Ian Towers, Marc Jerusel
Paperback
• Author(s): Anabel Ternès | Ian Towers | Marc Jerusel • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - ResearchAnabel Tern�s, Ian Towers und Marc Jerusel widmen sich der Frage, welche Konsummuster den Privat...
View full detailsKonsument Und Gewohnheit: Eine Theoretische Und Empirische Untersuchung Zum Habituellen Kaufverhalten
M. Dieterich
Paperback
• Author(s): M. Dieterich • Publisher: Physica-Verlag • Publisher Imprint: Physica-Verlag • BISAC: Economics - GeneralGewohnheiten spielen im Leben eines jeden Menschen eine bedeutende Rolle. Fast alle Entscheidungen sind mehr oder weniger stark ...
View full detailsQuando i comportamenti si confrontano con i profili
Yisong Wang, Joaquim Soeiro
Paperback
• Author(s): Yisong Wang | Joaquim Soeiro • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: General
Werbung in der Marktwirtschaft: Methoden der Fernsehwerbung und deren ethische Reflexion
Roland Engelhart
Paperback
• Author(s): Roland Engelhart • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesStudienarbeit aus dem Jahr 1982 im Fachbereich Medien / Kommunikation - Medienethik, Note: 2,0, Eberhard-Karls-Universität Tübingen (Kat...
View full detailsA influência dos fatores do comportamento do consumidor no turismo
Nikola Cuculeski, Nako Tashkov, Vasko Cuculeski
Paperback
• Author(s): Nikola Cuculeski | Nako Tashkov | Vasko Cuculeski • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: GeneralEste livro representa os esfor�os dos autores para fornecer uma quantidade exte...
View full detailsLearning Consumer Behavior
John Lok
Paperback
• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - GeneralIn this book, it divides two parts. First part explains how environment factor influences consumer behavioral change and second ...
View full detailsInfluenza del Colore E Della Tipografia Sul Comportamento Dei Consumatori
Ca Sourabh Pandey
Paperback
• Author(s): Ca Sourabh Pandey • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Management - GeneralComportamento del consumatore: Colore e tipografia nel packaging dei beni di largo consumo: Questo studio analizza l...
View full detailsMarktstellung Und Marktverhalten Des Verbrauchers
Günter Petermann
Paperback
• Author(s): Günter Petermann • Publisher: Gabler Verlag • Publisher Imprint: Gabler Verlag • BISAC: Economics - GeneralDie vorliegende Schrift gehort zum Bereich der Verbrauchsforschung. Sie geht vom Begriff und Wesen der Konsumtion aus und wend...
View full detailsThe Routledge Handbook of Consumer Behaviour in Hospitality and Tourism
Saurabh Kumar Dixit
Paperback
• Author(s): Saurabh Kumar Dixit • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Industries - Hospitality, Travel & TourismConsumer behaviour is one of the most explored topics in tourism and hospitality marketing, interchangea...
View full detailsComportement des consommateurs envers les achats en ligne de vêtements pour jeunes adultes
Alice Berthuy-Carniato
Paperback
• Author(s): Alice Berthuy-Carniato • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - GeneralL'essor d'Internet a modifi� les habitudes des consommateurs � bien des �gards. Aujourd'hui, il est poss...
View full detailsFactors that influence Consumer Behaviour towards buying Sustainable Products
Yusuf Balarabe Abdullahi
Paperback
• Author(s): Yusuf Balarabe Abdullahi • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralResearch Paper (undergraduate) from the year 2018 in the subject Business economics - Offline Marketing and Online Marketi...
View full detailsComportement Des Consommateurs Francais Et Libanais
Abdelhay-M
Paperback
• Author(s): Abdelhay-M • Publisher: Omniscriptum • Publisher Imprint: Omniscriptum • BISAC: ResearchFaisant partie de la société de consommation, nous avons trouvé sur le marché des produits contenant des additifs alimentaires. Ces additifs cont...
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Qualitative Marketing Research: Understanding How Behavioral Complexities Drive Marketing Strategies
Qualitative Marketing Research: Understanding How Behavioral Complexities Drive Marketing Strategies
Rajagopal
Paperback
• Author(s): Rajagopal • Publisher: Business Expert Press • Publisher Imprint: Business Expert Press • BISAC: Marketing - ResearchThis book discusses qualitative research modeling and new approaches of qualitative data collection, interpretation ...
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