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Search results for “[Subject: consumer-behavior]”

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Learning Consumer Behavior

John Lok

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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - GeneralIn this book, it divides two parts. First part explains how environment factor influences consumer behavioral change and second ...

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Influenza del Colore E Della Tipografia Sul Comportamento Dei Consumatori

Ca Sourabh Pandey

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• Author(s): Ca Sourabh Pandey • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Management - GeneralComportamento del consumatore: Colore e tipografia nel packaging dei beni di largo consumo: Questo studio analizza l...

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Marktstellung Und Marktverhalten Des Verbrauchers

Günter Petermann

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• Author(s): Günter Petermann • Publisher: Gabler Verlag • Publisher Imprint: Gabler Verlag • BISAC: Economics - GeneralDie vorliegende Schrift gehort zum Bereich der Verbrauchsforschung. Sie geht vom Begriff und Wesen der Konsumtion aus und wend...

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The Routledge Handbook of Consumer Behaviour in Hospitality and Tourism

Saurabh Kumar Dixit

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• Author(s): Saurabh Kumar Dixit • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Industries - Hospitality, Travel & TourismConsumer behaviour is one of the most explored topics in tourism and hospitality marketing, interchangea...

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Decisions That Shape Supply Chains

Nicole J. Olynk Widmar, Michael L. Smith, Erin Robinson

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• Author(s): Nicole J. Olynk Widmar | Michael L. Smith | Erin Robinson • Publisher: Purdue University Press • Publisher Imprint: Purdue University Press • BISAC: Consumer Behavior - GeneralWhat drives consumer decisions, and how do those decision...

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Konsumverhalten. Was motiviert zum Kauf nachhaltiger Lebensmittel?

Noel Balzer

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• Author(s): Noel Balzer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyMasterarbeit aus dem Jahr 2019 im Fachbereich Psychologie - Medienpsychologie, Note: 1,0, BSP Business School Berlin (ehem. Potsdam), Sp...

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Comportement des consommateurs envers les achats en ligne de vêtements pour jeunes adultes

Alice Berthuy-Carniato

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• Author(s): Alice Berthuy-Carniato • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - GeneralL'essor d'Internet a modifi� les habitudes des consommateurs � bien des �gards. Aujourd'hui, il est poss...

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Factors that influence Consumer Behaviour towards buying Sustainable Products

Yusuf Balarabe Abdullahi

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• Author(s): Yusuf Balarabe Abdullahi • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralResearch Paper (undergraduate) from the year 2018 in the subject Business economics - Offline Marketing and Online Marketi...

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Comportement Des Consommateurs Francais Et Libanais

Abdelhay-M

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• Author(s): Abdelhay-M • Publisher: Omniscriptum • Publisher Imprint: Omniscriptum • BISAC: ResearchFaisant partie de la société de consommation, nous avons trouvé sur le marché des produits contenant des additifs alimentaires. Ces additifs cont...

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International Consumer Behavior in the 21st Century: Impact on Marketing Strategy Development

A. Coskun Samli

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• Author(s): A. Coskun Samli • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - ResearchFrom the Back CoverOver the past two decades, the face of the world consumer has truly changed. Goods are more available, information ab...

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Learning Predicting Consumer Behavior Methods

John Lok

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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - GeneralThis book divides three parts, In first part chapter one concerns how economic environment can influence global fuel price chang...

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Chinese Consumers in a New Era: Their Travel Behaviors and Psychology

Kam Hung, Xiang (Robert) Li

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• Author(s): Kam Hung | Xiang (Robert) Li • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralAs a newcomer to tourism, China has amazed the world with its rapid growth of inbound, outbound, and domestic tour...

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Preisdifferenzierung und das Konsumentenverhalten im Omni-Channel-Handel. Handlungsempfehlungen für Unternehmen

Anonymous

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• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralMasterarbeit aus dem Jahr 2021 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, Philipps-Universität Marburg, Spra...

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Die Dialektik der Chucks. Individuum und Masse in der Mode

Gisa Holzhausen

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• Author(s): Gisa Holzhausen • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2009 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,0, Freie Universität Berlin, Veranstaltung:...

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Estudo do comportamento de compra do consumidor de produtos de software para cuidados de saúde

Somnath Thigale, Vidya Karande-Thigale, Dipti Barge

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• Author(s): Somnath Thigale | Vidya Karande-Thigale | Dipti Barge • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Administration - GeneralO comportamento de compra do consumidor �, comparativament...

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Erlebniswelten als Chance für das Marketing unter besonderer Berücksichtigung des Konsumentenverhaltens

Juliane Krause

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• Author(s): Juliane Krause • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralDiplomarbeit aus dem Jahr 2008 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,7, EBC Hochschule Berlin, Sprach...

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Kultur und Konsumentenverhalten

Petra Heveroch

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• Author(s): Petra Heveroch • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralStudienarbeit aus dem Jahr 2006 im Fachbereich BWL - Sonstiges, Note: 2,3, Universit�t zu K�ln (Institut f�r Wirtschafts- und Sozia...

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Parasoziale Beziehungen. Einfluss von Instagram-Influencern und Social-Media-Marketing auf das Kaufverhalten von Digital Natives

Marina Aparicio-Mijares

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• Author(s): Marina Aparicio-Mijares • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyStudienarbeit aus dem Jahr 2021 im Fachbereich Psychologie - Medienpsychologie, Note: 1,7, Hochschule Fresenius Idstein, Spr...

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Theorien über die Assoziation von Ideen. Einflussgrößen und Einsatz für Marketingzwecke

Tobias Auer

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• Author(s): Tobias Auer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Industrial & Organizational PsychologyStudienarbeit aus dem Jahr 2016 im Fachbereich Psychologie - Arbeit, Betrieb, Organisation und Wirtschaft, Note:...

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Neuromarketing als Teil der Marketingforschung. Einfluss der Marken auf das Kaufverhalten

Christina Mayer

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• Author(s): Christina Mayer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2013 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, EBC Hochschule Berlin, Spr...

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Hedonischer Konsum: Emotionen ALS Treiber Im Konsumentenverhalten

Marie-Kristin Franke

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• Author(s): Marie-Kristin Franke • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Information Management​Konsumenten orientieren sich bei der Selektion und Bewertung eines hedonischen Produktes (z.B. S� igkeit, Hotelzim...

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Explaing How Time Influences Consumer Behavioral Change

John Lok

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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - GeneralOur business society had developed long time from farming period to manufacturing period, then to service industry period, till ...

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Events als Marketinginstrument

Ines Laganke

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• Author(s): Ines Laganke • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2012 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, IBA Berl...

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Quantitative Research Methods in Consumer Psychology: Contemporary and Data Driven Approaches

Paul Hackett

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• Author(s): Paul Hackett • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Research & MethodologyQuantitative consumer research has long been the backbone of consumer psychology producing insights with peerless validi...

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Studie zum Kaufverhalten von Verbrauchern bei Softwareprodukten für das Gesundheitswesen

Somnath Thigale, Vidya Karande-Thigale, Dipti Barge

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• Author(s): Somnath Thigale | Vidya Karande-Thigale | Dipti Barge • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Administration - GeneralDas Kaufverhalten von Verbrauchern ist ein vergleichsweise neues Forschu...

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Erlebniswertorientierte Markenführung bei Luxusprodukten unter besonderer Berücksichtigung von Herrendüften

Noushin Moarefi

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• Author(s): Noushin Moarefi • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2014 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Hochschule Darmstadt, Sprache: Deutsc...

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Determinanti del Comportamento d'Acquisto Dei Consumatori

Tezera Alemu, Lemi Waktola

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• Author(s): Tezera Alemu | Lemi Waktola • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Management - GeneralConcentrandosi sugli studenti dell'Ambo University Woliso Campus di Woliso e utilizzando gli elementi chia...

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Kaufverhalten der Verbraucher: Eine Studie zu rezeptfreien Arzneimitteln

Kanupriya Adlakha

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• Author(s): Kanupriya Adlakha • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralDas Kaufverhalten der Verbraucher ist f�r jedes Produkt, das Verbraucher selbst kaufen, von gro er Bedeutung. In ...

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Buy Me!

Pedro Eloy

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• Author(s): Pedro Eloy • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • BISAC: Advertising & PromotionEste livro pretende fornecer uma visão sumária sobre as principa...

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Der Einfluss von Sortiment und Produktvielfalt auf das Konsumverhalten

Ingo Nothvogel

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• Author(s): Ingo Nothvogel • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyStudienarbeit aus dem Jahr 2022 im Fachbereich Psychologie - Wirtschaftspsychologie, Note: 1,70, Sprache: Deutsch, Abstract: Das Ziel...

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How to Predict What People Will Buy: The Subconscious Psychology Vital to Successful Product Design - A Marketer's Guide to the Color and Symbols of P

Louis Cheskin

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• Author(s): Louis Cheskin • Publisher: Pantianos Classics • Publisher Imprint: Pantianos Classics • BISAC: GeneralPsychologist and market researcher Louis Cheskin explains how to effectively package and color goods for maximum appeal to the cust...

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Beeinflussung des Konsumenten durch Werbung

Roxanna Kück

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• Author(s): Roxanna Kück • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2017 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, Northern Business School, Spra...

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Das Kaufverhalten von Konsumenten in Deutschland während des "Black Fridays" und des "Cyber Mondays"

Shalom Tedla

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• Author(s): Shalom Tedla • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyBachelorarbeit aus dem Jahr 2022 im Fachbereich Psychologie - Wirtschaftspsychologie, Note: 1,7, Hochschule Fresenius; Hamburg, Sprache...

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Agricultural Marketing and Consumer Behavior in a Changing World

Berend Wierenga

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• Author(s): Berend Wierenga • Publisher: Springer • Publisher Imprint: Springer • BISAC: Agriculture - GeneralAs in many other sectors, in agribusiness major changes are taking place. On the demand side, consumers are changing lifestyles, eating...

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Consumer Behaviour: Applications in Marketing

Robert

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• Author(s): Robert • Publisher: SAGE Publications Ltd • Publisher Imprint: SAGE Publications Ltd • BISAC: Marketing - General

Contemporary Consumer Culture Theory

John F. Sherry

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• Author(s): John F. Sherry • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Anthropology - Cultural & SocialContemporary Consumer Culture Theory contains original research essays written by the premier thought leader...

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