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Soviet Consumer Culture in the Brezhnev Era

Natalya Chernyshova

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₹7,511
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• Author(s): Natalya Chernyshova • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Ethnic Studies - GeneralAfter decades of turmoil and trauma, the Brezhnev era brought stability and an unprecedented rise in living standards to the S...

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Nostalgie ALS Chance Für Die Markenpositionierung: Wie Positive Erinnerungen Marken Differenzieren Können

Stefanie Jensen, Martin Ohlwein

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• Author(s): Stefanie Jensen | Martin Ohlwein • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralStefanie Jensen und Martin Ohlwein beleuchten in diesem essential die Frage, ob Marken, mit denen eine bes...

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A Practical Approach to Marketing Management

Kujnish Vashisht

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₹413
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• Author(s): Kujnish Vashisht • Publisher: Atlantic • Publisher Imprint: Atlantic • Subject: Business ManagementIn the modern world, every individual indulges in marketing process in a variety of forms and at all places—be it buying of goods or s...

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Evaluation von Produktbündeln auf Basis des Anchoring and Adjustment-Modells

Ilja Brezovac

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Current price ₹7,329
Original price ₹8,575
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• Author(s): Ilja Brezovac • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: Marketing - GeneralInhaltsangabe: Einleitung: Die Bündelung („Bundling") von Produkten dient den Unternehmen als marketing-politische Ma nahme, und ist defi...

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Modern Consumer Behavior at the Intersection of AI and Social Media

Gopalakrishnan Soundararajan, Ruksana Banu

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• Author(s): Gopalakrishnan Soundararajan | Ruksana Banu • Publisher: Igi Global Scientific Publishing • Publisher Imprint: Igi Global Scientific Publishing • BISAC: Consumer Behavior - GeneralIn today's digital era, the intersection of artificia...

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Market Research with Panels: Types, Surveys, Analysis, and Applications

Martin Günther

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• Author(s): Martin Günther • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Marketing - ResearchFrom the Back CoverOne of the most important tasks of market research is to read market development...

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Outcomes Over Output: Why Customer Behavior

Joshua Seiden

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• Author(s): Joshua Seiden • Publisher: MixIUK • Publisher Imprint: MixIUK • Subject: Business Management • BISAC: Consumer Behavior - GeneralIn the old days, when we made physical products, setting project goals wasn't that hard. But in today's ...

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Seniorenmarketing im Einzelhandel: Marketingstrategien zur Erhaltung und Neugewinnung von Kunden der Zielgruppe Best Ager

Ruslan Fedorow

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• Author(s): Ruslan Fedorow • Publisher: Diplomica Verlag • Publisher Imprint: Diplomica Verlag • BISAC: Marketing - GeneralAus demographischer Sicht wird die Bedeutung der Seniorengeneration für den Einzelhandel wachsen. Ihre relativ gro e und s...

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Marketing: The Basics

Karl Moore, Niketh Pareek, Marie Parent

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• Author(s): Karl Moore | Niketh Pareek | Marie Parent • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Marketing - GeneralFully updated to reflect the current world of marketing, this book includes all the vital information you nee...

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Adjectives of evaluation in English ad texts

Anonymous

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• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Linguistics - GeneralSeminar paper from the year 2018 in the subject English Language and Literature Studies - Linguistics, grade: 90, language: English, ab...

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The Cost of Doing Politics

Jane L. Sumner

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• Author(s): Jane L. Sumner • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: American Government - GeneralUsing quantitative and qualitative evidence, Sumner shows how consumer boycotts can work to ...

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Kundenbeziehungsmanagement

Dana Wötzel, Andreas Freijs

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• Author(s): Dana Wötzel | Andreas Freijs • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2007 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,7, FOM Hochschule...

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Vogue Kids: une étude sur la consommation de mode par les enfants

Larissa Maria Ribeiro Da Silva, Dib Karam Junior

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• Author(s): Larissa Maria Ribeiro Da Silva | Dib Karam Junior • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - GeneralCe livre est une �tude destin�e aux professionnels du textile, de la mode et ...

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Käuferverhalten bei Reverse Pricing: Implikationen für eine optimale Gestaltung aus Verkäufersicht

Hanno Fichtner

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• Author(s): Hanno Fichtner • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralDiplomarbeit aus dem Jahr 2004 im Fachbereich BWL - Handel und Distribution, Note: 1,7, Universität zu Köln (Lehrstuhl für Handel u...

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Unpacking Creativity

Paula Pérez Sobrino, Jeannette Littlemore, Samantha Ford

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Current price ₹3,348
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• Author(s): Paula Pérez Sobrino | Jeannette Littlemore | Samantha Ford • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Linguistics - GeneralDrawing on the results of empirical research across a nu...

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The Agile Brand: Creating authentic relationships between companies and consumers. Paperback Edition.

Greg Kihlström

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• Author(s): Greg Kihlström • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralBrands have evolved over several centuries from simple tools for recognition to something much more ...

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Das HAPA-Modell, Messung der Konsumenteneinstellung, Untersuchung des Organisationsklimas

Madeleine Hartleff

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• Author(s): Madeleine Hartleff • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyEinsendeaufgabe aus dem Jahr 2020 im Fachbereich Psychologie - Wirtschaftspsychologie, Note: 1,0, SRH Fernhochschule, Sprache: De...

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People and Products: Consumer Behavior and Product Design

Allan J. Kimmel

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• Author(s): Allan J. Kimmel • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralBy examining the interface between consumer behavior and new product development, People and Products: Consumer Beha...

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Konsumenten-Verhalten: Ein Leitfaden zur Analyse der Käuferpsyche

Vivaldo Lombardi

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• Author(s): Vivaldo Lombardi • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralDie Untersuchung des Verbraucherverhaltens zielt darauf ab, mehrere Fragen zu internen und externe...

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How To Manufacture Everyday Use Domestic Products: Manufacturers Ebook

Friday Ojone Blessing Daikwo, Mrs

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₹638
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• Author(s): Friday Ojone Blessing Daikwo, Mrs • Publisher: MixIG • Publisher Imprint: MixIG • Subject: General Books • BISAC: Consumer Behavior - GeneralDomestic Made products are the major products we use at home daily. This book will teach you...

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The Routledge Companion to Consumer Behavior

Michael R. Solomon

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• Author(s): Michael R. Solomon • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThe key to marketing is understanding and satisfying consumer needs, thus a knowledge of consumer behavior is ess...

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Consumer Insights: Findings from Behavioral Research

Joseph W. Alba Editor

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Current price ₹2,992
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• Author(s): Joseph W. Alba Editor • Publisher: Marketing Science Institute • Publisher Imprint: Marketing Science Institute • BISAC: Consumer Behavior - GeneralWith profound changes in the marketing landscape, the question for researchers and ma...

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Generation Alpha in Beta: Reframing Marketing to Kids

Maarten Leyts

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• Author(s): Maarten Leyts • Publisher: Lannoo Publishers • Publisher Imprint: Lannoo Publishers • BISAC: Marketing - DirectExplores peer-to-peer (P2P) marketing strategies and the impact of technology and digitization on the brain and the develo...

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Anticipations and Purchases: An Analysis of Consumer Behavior

Francis Thomas Juster

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• Author(s): Francis Thomas Juster • Publisher: Princeton University Press • Publisher Imprint: Princeton University Press • BISAC: Economics - TheoryThe author is concerned with whether or not surveys of consumer anticipations can improve predic...

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Welche Rolle spielen soziale Herkunft und Persönlichkeit bei der Mediennutzung von Jugendlichen? Eine Untersuchung in der gymnasialen Mittel- und Ober

Alexander Kerbs

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Current price ₹3,320
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• Author(s): Alexander Kerbs • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2012 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,7, Universität Osnabrück, Veranstaltung: PO...

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Children as Consumers: A Psychological Analysis of the Young People's Market

Adrian Furnham, Barrie Gunter

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• Author(s): Adrian Furnham | Barrie Gunter • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Developmental - ChildExplores how children become socialised into consumer society, how they respond to advertising, what they like and dis...

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Kundenzufriedenheit als unternehmerische Zielgröße

Christian Britze

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• Author(s): Christian Britze • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Industrial & Organizational PsychologyStudienarbeit aus dem Jahr 2007 im Fachbereich Psychologie - Arbeit, Betrieb, Organisation und Wirtschaft, ...

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The Mayor: Joe Riley and the Rise of Charleston

Brian Hicks

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• Author(s): Brian Hicks • Publisher: Consumer Publications, LLC • Publisher Imprint: Consumer Publications, LLC • BISAC: Cultural HeritageIn December 1975, Charleston voters elected a young attorney and former state lawmaker as the city's new ma...

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Consumer Citizen

Ethan Porter

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• Author(s): Ethan Porter • Publisher: Oxford Univ PR • Publisher Imprint: Oxford Univ PR • BISAC: Civics & CitizenshipCitizens are asked to buy, and asked to consider to buy, goods of all sizes and all prices, nearly all of the time. Appeals...

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Consumer Society and Ecological Crisis

Leslie M. Meier

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• Author(s): Leslie M. Meier • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Media StudiesConsumer Society and Ecological Crisis advances a critique of consumer capitalism and its role in driving environmental degradation and clima...

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Understanding the Consumer

Isabelle Szmigin

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• Author(s): Isabelle Szmigin • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Marketing - GeneralUnderstanding the Consumer brings together marketing theory and practice in a truly consumer-centric approach....

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Psychology of the Consumer and Its Development: An Introduction

Robert C. Webb

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Current price ₹9,460
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• Author(s): Robert C. Webb • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - ResearchAn unusually understandable survey of the forces or perception and feeling that determine the purchases we make; the roles played by fash...

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Future Social Consumer Behavioral Changes

John Lok

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₹2,453
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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Development - Sustainable DevelopmentNowadays, we are experiencing new economic development period. Many countries societies will have significant unpredic...

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Consumer Rights Act 2015 (c. 15)

United Kingdom Legislation, Grangis LLC Uk Publishing

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• Author(s): United Kingdom Legislation | Grangis LLC Uk Publishing • Publisher: Grangis LLC • Publisher Imprint: Grangis LLC • BISAC: ConsumerOriginal (As enacted) Consumer Rights Act 2015 2015 CHAPTER 15 An Act to amend the law relating to the ...

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Cranston's Consumers and the Law

Colin Scott, Julia Black

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• Author(s): Colin Scott | Julia Black • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: CorporateThe third edition of Cranston's Consumers and the Law brings the reader fully up to date with develop...

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Der Einfluss von Lobbyisten auf die TTIP-Verhandlungen. Umweltaspekte, Verbraucherschutz und politische Prozesse

Paulina Schmiedeberg

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Current price ₹2,138
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• Author(s): Paulina Schmiedeberg • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralStudienarbeit aus dem Jahr 2017 im Fachbereich Politik - Thema: Globalisierung, pol. Ökonomie, Note: 1, Leopold-Franzens-Universität Innsb...

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