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Products
Consumer Cosmopolitanism in the Age of Globalization
Melvin Prince
Paperback
• Author(s): Melvin Prince • Publisher: Business Expert Press • Publisher Imprint: Business Expert Press • BISAC: Consumer Behavior - GeneralCosmopolitans are individuals with a distinctive kind of extended national and international orientation,...
View full detailsEin Vergleich der Ansätze zur Messung der individuellen Preisbereitschaft
Ava Tress
Paperback
• Author(s): Ava Tress • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2015 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,0, Humboldt-Universität zu Berlin (W...
View full detailsJedzenie dla dobra planety
Marte Giæver
Paperback
• Author(s): Marte Giæver • Publisher: Wydawnictwo Nasza Wiedza • Publisher Imprint: Wydawnictwo Nasza Wiedza • BISAC: GeneralWsp�lczesne praktyki produkcji i konsumpcji żywności powodują emisję gaz�w cieplarnianych i innych zanieczyszczeń, przyc...
View full detailsVicarious Consumers: Trans-National Meetings Between the West and East in the Mediterranean World (1730-1808)
Manuel Perez-Garcia
Paperback
• Author(s): Manuel Perez-Garcia • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Economics - MacroeconomicsThe birth of a mass consumer society in western Europe has been the subject of much scholarly debate in recent ye...
View full detailsQualitative Methods, Part II: Symbolic Consumer Behavior or Consumption Symbolism
Morris B. Holbrook, Vibrant Publishers
Paperback
• Author(s): Morris B. Holbrook | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Decision Making & Problem SolvingQualitative Methods, Part II: Symbolic Consumer Behavior or Consumption Sym...
View full detailsTransgenerational Marketing: Evolution, Expansion, and Experience
Rajagopal
Paperback
• Author(s): Rajagopal • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Marketing - GeneralFrom the Back Cover"...discussing critically the evolution of marketing scholarship and linking it to contemporary marketing practice...
View full detailsChinese Consumers: Exploring the World's Largest Demographic
Ashok Sethi
Paperback
• Author(s): Ashok Sethi • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Consumer Behavior - GeneralFrom the Back Cover"China is blazing the trail in technology, and this is transforming consumers and their lives profoundly...
View full detailsGrundlagen der Standortpolitik im Einzelhandel: Das Beispiel von Sonnentor Kräuterhandel GesmbH
Anonymous
Paperback
• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesAkademische Arbeit aus dem Jahr 2020 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note: ...
View full detailsDas Konsumentenverhalten beim Lebensmitteleinkauf unter besonderer Berücksichtigung der Discounter: Eine sozial- und perzeptionsgeographische Untersuc
Gerrit Seul
Paperback
• Author(s): Gerrit Seul • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: GeneralInhaltsangabe: Einleitung: Der Discounter ist die erfolgreichste Betriebsform des deutschen Lebensmitteleinzelhandels der letzten 20 Jahre. Gegenwärtig...
View full detailsInternational Marketing Strategy: The Country of Origin Effect on Decision-Making in Practice
Giovanna Pegan
Paperback
• Author(s): Giovanna Pegan • Publisher: Springer • Publisher Imprint: Springer • BISAC: International - Economics & TradeFrom the Back CoverConsumers in most parts of the world now have global access to products beyond those offered in their...
View full detailsA Primer on Consumer Behavior: A Guide for Managers
David W. Stewart
Paperback
• Author(s): David W. Stewart • Publisher: Business Expert Press • Publisher Imprint: Business Expert Press • BISAC: Economics - MacroeconomicsAt its most fundamental level, marketing is about influencing the decision making and behavior of custo...
View full detailsEntwicklung eines Werbepsychologischen Integrationsmodells als Planningtool
Mario Ruckh, Tobias Händler
Paperback
• Author(s): Mario Ruckh | Tobias Händler • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2004 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,3, Universität der Künste Berl...
View full detailsCreating Consumers: Home Economists in Twentieth-Century America
Carolyn M. Goldstein
Paperback
• Author(s): Carolyn M. Goldstein • Publisher: University of North Carolina Press • Publisher Imprint: University of North Carolina Press • BISAC: Corporate & Business History - GeneralHome economics emerged at the turn of the twentieth centu...
View full detailsBildkommunikation in der Werbung: Lebensstilkonzepte und Imagerystrategien für das Marketing
Nicole Erksmeier
Paperback
• Author(s): Nicole Erksmeier • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2007 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note...
View full detailsConsumer Behaviour and the Arts: A Marketing Perspective
François Colbert
Paperback
• Author(s): François Colbert • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Marketing - ResearchAlthough the literature on marketing of the arts is abundant, very few (if any) full-length works have examined the other ...
View full detailsGetränkewerbung in Printmedien: Grundlagen - Analyse - Vergleich anhand von ausgewählten chinesischen und deutschen Anzeigen
Anne Wilmshöfer
Paperback
• Author(s): Anne Wilmshöfer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2008 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,3, Universität Trier (Fachbereich II Sinolo...
View full detailsThe Fire That Consumes: A Biblical and Historical Study of the Doctrine of Final Punishment, Third Edition
Edward William Fudge
Paperback
• Author(s): Edward William Fudge • Publisher: Cascade Books • Publisher Imprint: Cascade Books • BISAC: Christian Ministry - GeneralSynopsis: Evangelical Christians affirm together that a dreadful destiny awaits those who reject God's grace thro...
View full detailsConsumer Buying Behaviour of Vegetables
Sivasamy Ramesh Kumar, Chellappan Velavan, Thangarasu Samsai
Paperback
• Author(s): Sivasamy Ramesh Kumar | Chellappan Velavan | Thangarasu Samsai • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: Production & Operations ManagementThe retail sector in Indi...
View full detailsConsumer Society and the Post-Modern City
David B. Clarke
Paperback
• Author(s): David B. Clarke • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Earth Sciences - GeographyThe fact that we inhabit a consumer society has incredibly far-reaching implications. Working through the often controversial id...
View full detailsConsumer Culture: History, Theory and Politics
Roberta Sassatelli
Paperback
• Author(s): Roberta Sassatelli • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Sociology - GeneralShowing the cultural and institutional processes that have brought the notion of the ′consumer′ to life, thi...
View full detailsInfluencer Marketing als Verkaufsstrategie. Wie Instagram das Konsumentenverhalten beeinflusst
Anonymous
Paperback
• Author(s): Anonymous • Publisher: Science Factory • Publisher Imprint: Science Factory • BISAC: Marketing - GeneralDie Produktrecherche findet immer mehr im Internet statt, vor allem in Sozialen Medien. Das haben auch Unternehmen erkannt und nu...
View full detailsDer Einfluss des Social-Media-Konsums auf die Beziehungszufriedenheit
Daline Ostermaier
Paperback
• Author(s): Daline Ostermaier • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyProjektarbeit aus dem Jahr 2024 im Fachbereich Psychologie - Medienpsychologie, Note: 1,0, SRH Fernhochschule, Sprache: Deutsch, A...
View full detailsConsumer Trends and New Product Opportunities in the Food Sector
Klaus G. Grunert
Paperback
• Author(s): Klaus G. Grunert • Publisher: Brill Wageningen Academic • Publisher Imprint: Brill Wageningen Academic • BISAC: Industries - AgribusinessThe food sector is changing. Consumers want not only tasty and healthy food products, but produc...
View full detailsWie ein "Klick" uns zum Kauf verleitet. Produktgeräusche als audiovisuelles Marketinginstrument
Tobias Klöckner
Paperback
• Author(s): Tobias Klöckner • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2016 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media, Note:...
View full detailsWohnzimmer statt Kinosaal? Neue Dimensionen der Filmdistribution
Dana Machert
Paperback
• Author(s): Dana Machert • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesStudienarbeit aus dem Jahr 2023 im Fachbereich Medien / Kommunikation - Film und Fernsehen, Note: 1,0, Ruhr-Universität Bochum (Philologie),...
View full detailsUnderstanding Ethical Consumer Behavior - The Influence of Individual Characteristics, Situational Circumstances and Emotional Experiences in Consumer
Sarah Steenhaut
Paperback
• Author(s): Sarah Steenhaut • Publisher: VDM Verlag • Publisher Imprint: VDM Verlag • BISAC: Marketing - GeneralDid you ever take something in a supermarket without paying for it? Did you ever keep quiet when receiving too much change at the che...
View full detailsGlobal Marketing Research
V. Kumar, Kumar
Paperback
• Author(s): V. Kumar | Kumar • Publisher: Sage Publications • Publisher Imprint: SAGERespon • Subject: Business Management • BISAC: Management - GeneralAbout the Author V. Kumar is a Regents’ Professor, Richard and Susan Lenny Distinguished Ch...
View full detailsConsumer Behaviour
Michael Solomon
Paperback
• Author(s): Michael Solomon • Publisher: Pearson Education Limited • Publisher Imprint: Pearson Education Limited
Food in the Internet Age
William Aspray
Paperback
• Author(s): William Aspray • Publisher: Springer • Publisher Imprint: Springer • BISAC: Information TechnologyThis book examines food in the United States in the age of the Internet. One major theme running through the book is business opportuni...
View full detailsWahrnehmung und Wahrnehmungsverlauf eines Unternehmens durch die Gesellschaft
Kusum Sooriyabandara
Paperback
• Author(s): Kusum Sooriyabandara • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyStudienarbeit aus dem Jahr 2022 im Fachbereich Psychologie - Wirtschaftspsychologie, Note: 2, SRH Hochschule Riedlingen (Fernho...
View full detailsConsumer Sovereignty and Human Interests
G. Peter Penz
Paperback
• Author(s): G. Peter Penz • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Economics - TheoryThis book, published in 1986, addresses questions concerned with a central normative principle in contem...
View full detailsInsights
Nimish Rustagi
Paperback
• Author(s): Nimish Rustagi • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Marketing - ResearchHow to spend your money to be happier? Does being an expert consumer have its pitfalls? Is more choice among products better th...
View full detailsKey Facts: Consumer Law
Jacqueline Martin
Paperback
• Author(s): Jacqueline Martin • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: MilitaryKey Facts has been specifically written for students studying Law. It is the essential revision tool for a broad range of law courses from A Lev...
View full detailsThe Reality of Virtuality: Harness the Power of Virtual Reality to Connect with Consumers
Kirsten Cowan
Paperback
• Author(s): Kirsten Cowan • Publisher: de Gruyter • Publisher Imprint: de Gruyter • BISAC: Marketing - General Virtual Reality (VR) technology has become more sophisticated and widespread. Consumers embrace it for gaming and entertainment. New i...
View full detailsOrdinary Consumption
Jukka Groncow
Paperback
• Author(s): Jukka Groncow • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Anthropology - Cultural & SocialThe sociology of consumption has concentrated unduly on the more spectacular and visual aspects of contempora...
View full detailsGreen Marketing. Wie zeigt sich der grüne Wertewandel in der Werbung?
Teresa Dinkel
Paperback
• Author(s): Teresa Dinkel • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2016 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,5, Pädagogische Hochschule Heide...
View full details