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The Routledge Companion to Consumer Behavior

Michael R. Solomon

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• Author(s): Michael R. Solomon • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThe key to marketing is understanding and satisfying consumer needs, thus a knowledge of consumer behavior is ess...

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Consumer Insights: Findings from Behavioral Research

Joseph W. Alba Editor

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• Author(s): Joseph W. Alba Editor • Publisher: Marketing Science Institute • Publisher Imprint: Marketing Science Institute • BISAC: Consumer Behavior - GeneralWith profound changes in the marketing landscape, the question for researchers and ma...

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Generation Alpha in Beta: Reframing Marketing to Kids

Maarten Leyts

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• Author(s): Maarten Leyts • Publisher: Lannoo Publishers • Publisher Imprint: Lannoo Publishers • BISAC: Marketing - DirectExplores peer-to-peer (P2P) marketing strategies and the impact of technology and digitization on the brain and the develo...

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Anticipations and Purchases: An Analysis of Consumer Behavior

Francis Thomas Juster

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• Author(s): Francis Thomas Juster • Publisher: Princeton University Press • Publisher Imprint: Princeton University Press • BISAC: Economics - TheoryThe author is concerned with whether or not surveys of consumer anticipations can improve predic...

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Welche Rolle spielen soziale Herkunft und Persönlichkeit bei der Mediennutzung von Jugendlichen? Eine Untersuchung in der gymnasialen Mittel- und Ober

Alexander Kerbs

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• Author(s): Alexander Kerbs • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2012 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,7, Universität Osnabrück, Veranstaltung: PO...

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Children as Consumers: A Psychological Analysis of the Young People's Market

Adrian Furnham, Barrie Gunter

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• Author(s): Adrian Furnham | Barrie Gunter • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Developmental - ChildExplores how children become socialised into consumer society, how they respond to advertising, what they like and dis...

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Kundenzufriedenheit als unternehmerische Zielgröße

Christian Britze

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• Author(s): Christian Britze • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Industrial & Organizational PsychologyStudienarbeit aus dem Jahr 2007 im Fachbereich Psychologie - Arbeit, Betrieb, Organisation und Wirtschaft, ...

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The Mayor: Joe Riley and the Rise of Charleston

Brian Hicks

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• Author(s): Brian Hicks • Publisher: Consumer Publications, LLC • Publisher Imprint: Consumer Publications, LLC • BISAC: Cultural HeritageIn December 1975, Charleston voters elected a young attorney and former state lawmaker as the city's new ma...

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Consumer Citizen

Ethan Porter

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• Author(s): Ethan Porter • Publisher: Oxford Univ PR • Publisher Imprint: Oxford Univ PR • BISAC: Civics & CitizenshipCitizens are asked to buy, and asked to consider to buy, goods of all sizes and all prices, nearly all of the time. Appeals...

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Consumer Society and Ecological Crisis

Leslie M. Meier

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• Author(s): Leslie M. Meier • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Media StudiesConsumer Society and Ecological Crisis advances a critique of consumer capitalism and its role in driving environmental degradation and clima...

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Understanding the Consumer

Isabelle Szmigin

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• Author(s): Isabelle Szmigin • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Marketing - GeneralUnderstanding the Consumer brings together marketing theory and practice in a truly consumer-centric approach....

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Psychology of the Consumer and Its Development: An Introduction

Robert C. Webb

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• Author(s): Robert C. Webb • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - ResearchAn unusually understandable survey of the forces or perception and feeling that determine the purchases we make; the roles played by fash...

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Future Social Consumer Behavioral Changes

John Lok

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• Author(s): John Lok • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Development - Sustainable DevelopmentNowadays, we are experiencing new economic development period. Many countries societies will have significant unpredic...

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Consumer Rights Act 2015 (c. 15)

United Kingdom Legislation, Grangis LLC Uk Publishing

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• Author(s): United Kingdom Legislation | Grangis LLC Uk Publishing • Publisher: Grangis LLC • Publisher Imprint: Grangis LLC • BISAC: ConsumerOriginal (As enacted) Consumer Rights Act 2015 2015 CHAPTER 15 An Act to amend the law relating to the ...

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Cranston's Consumers and the Law

Colin Scott, Julia Black

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• Author(s): Colin Scott | Julia Black • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: CorporateThe third edition of Cranston's Consumers and the Law brings the reader fully up to date with develop...

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Der Einfluss von Lobbyisten auf die TTIP-Verhandlungen. Umweltaspekte, Verbraucherschutz und politische Prozesse

Paulina Schmiedeberg

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• Author(s): Paulina Schmiedeberg • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralStudienarbeit aus dem Jahr 2017 im Fachbereich Politik - Thema: Globalisierung, pol. Ökonomie, Note: 1, Leopold-Franzens-Universität Innsb...

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The New Regulation and Governance of Food: Beyond the Food Crisis?

Terry Marsden

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• Author(s): Terry Marsden • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Sociology - GeneralMajor questions surround who, how, and by what means should the interests of government, the private sector, or consumers hold...

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Leveraging Corporate Responsibility

C. B. Bhattacharya, Sankar Sen, Daniel Korschun

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• Author(s): C. B. Bhattacharya | Sankar Sen | Daniel Korschun • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Business EthicsThe corporate social and environmental responsibility movement, known m...

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Religion and Consumer Behaviour: Influence of Religiosity and Culture on Consumption

Gaurav Gupta

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• Author(s): Gaurav Gupta • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralReligion is an important part of individual lives, playing a major role in our decision making and puchasing. Understan...

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The Consumer Society: Myths and Structures

Jean Baudrillard

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• Author(s): Jean Baudrillard • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: Sociology - GeneralJean Baudrillard′s classic text was one of the first to focus on the process and meaning of consumption in con...

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Consumer Research: Postcards From the Edge

Stephen Brown, Darach Turley

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• Author(s): Stephen Brown | Darach Turley • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThis book is a collection of cutting-edge essays by leading exponents of consumer research from Europe and Americ...

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An Aware Consumer: Noteworthy Personal Experiences of an Activist

B. Vaidyanathan

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• Author(s): B. Vaidyanathan • Publisher: Notion Press, Inc • Publisher Imprint: Notion Press, Inc • BISAC: ConsumerMr. B.Vaidyanathan, a Chemical Engineer by profession, and Chief Mentor, Consumer Protection Council, Rourkela, has been associate...

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Practice Notes on Consumer Law

Peter Walker

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• Author(s): Peter Walker • Publisher: Routledge Cavendish • Publisher Imprint: Routledge Cavendish • BISAC: Non-ClassifiableThis fourth edition of Practice Notes on Consumer Law contains much useful information for those dealing with problems in...

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Consumerism

Roman Espejo

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• Author(s): Roman Espejo • Publisher: Greenhaven Publishing • Publisher Imprint: Greenhaven Publishing • BISAC: Consumer Behavior - GeneralEditor Roman Espejo has compiled several essays across four chapters that debate essential topics relating...

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Lifestyle advertising in postmodernism - the accepted popular psychology

Alexandra Riepe

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• Author(s): Alexandra Riepe • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Maps & Road Atlases (see also Reference - Atlases, GazetteerEssay from the year 2011 in the subject Tourism - Miscellaneous, grade: 70% (First), U...

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Food & Your Health: Selected Articles from Consumers' Research Magazine

Beatrice Trum Hunter

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• Author(s): Beatrice Trum Hunter • Publisher: Basic Health Publications • Publisher Imprint: Basic Health Publications • BISAC: Diet & Nutrition - NutritionSince Consumers' Research Magazine's inception in 1928, readers have been given relia...

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American Consumer Society, 1865 - 2005: From Hearth to HDTV

Regina Lee Blaszczyk

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• Author(s): Regina Lee Blaszczyk • Publisher: Wiley-Blackwell • Publisher Imprint: Wiley-Blackwell • BISAC: United States - 20th CenturyThis startlingly original and highly readable volume adds a new richness and depth to an element of U.S. hist...

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Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour

Robert McGuffin

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Current price ₹5,698
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• Author(s): Robert McGuffin • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelor Thesis from the year 2016 in the subject Business economics - Offline Marketing and Online Marketing, course: Bachelor of ...

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Cognitive Film and Media Ethics

Wyatt Moss-Wellington

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• Author(s): Wyatt Moss-Wellington • Publisher: Oxford University Press, USA • Publisher Imprint: Oxford University Press, USA • BISAC: Film - History & CriticismCognitive Film and Media Ethics provides a grounding in the use of cognitive sci...

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The Social Audit Consumer Handbook: A Guide to the Social Responsibilities of Business to the Consumer

Charles Medawar

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• Author(s): Charles Medawar • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Development - Sustainable Development

Intercultural Marketing: Theory and Practice

BEVERIDGE

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• Author(s): BEVERIDGE • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: International - MarketingWith companies actively marketing products and services beyond their borders, marketers must ...

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Vogue Kids: eine Studie über den Modekonsum von Kindern

Larissa Maria Ribeiro Da Silva, Dib Karam Junior

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• Author(s): Larissa Maria Ribeiro Da Silva | Dib Karam Junior • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralDas Buch ist eine Studie f�r Textil-, Mode- und Kommunikationsfachleute, um zu ve...

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Consumers Can Help Win the War

Jessie Vee Coles

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• Author(s): Jessie Vee Coles • Publisher: Literary Licensing, LLC • Publisher Imprint: Literary Licensing, LLC • BISAC: General

Economics and Consumer Behavior

Agnus Deaton, John Muellbauer, Angus Deaton

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• Author(s): Agnus Deaton | John Muellbauer | Angus Deaton • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Marketing - ResearchThis classic text has introduced generations of students to the econom...

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Der Seniorenmarkt - Zielgruppe für den Handel

Katja Reinhold

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• Author(s): Katja Reinhold • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralStudienarbeit aus dem Jahr 2006 im Fachbereich BWL - Handel und Distribution, Note: 1,7, Fachhochschule Erfurt, Veranstaltung: Vert...

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Consumer Behavior and Culture: Consequences for Global Marketing and Advertising

Marieke K. De Mooij

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• Author(s): Marieke K. De Mooij • Publisher: Sage Publications Ltd • Publisher Imprint: Sage Publications Ltd • BISAC: International - MarketingMarieke de Mooij answers the fundamental questions about consumption in this new edition, using her o...

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