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Search results for “[Subject: consumer-behavior]”

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Consumer Behaviour

Vishwajeet Prasad

Hardcover

Current price ₹579
Original price ₹890
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₹579
Current price ₹579

• Author(s): Vishwajeet Prasad • Publisher: GenNext Publication • Publisher Imprint: GenNext PublicationThis book presents the workings of Consumer Behaviour as no other book in the market does. It examines the subject of Consumer Behaviour in a ...

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Consumer Behavior: Conceptual Foundations

Jagdish Sheth

Hardcover

Current price ₹9,147
Original price ₹10,660
Original price ₹10,660
Original price ₹10,660
(-14%)
₹9,147
Current price ₹9,147

• Author(s): Jagdish Sheth • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Marketing - MultilevelLegend in Marketing: Consumer Behavior - Conceptual FoundationsBy Jagdish N. ShethExplore the groundbreaking work of...

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Strategies and Tools for Managing Connected Consumers

Ree C. Ho

Paperback

Current price ₹23,865
Original price ₹28,638
Original price ₹28,638
Original price ₹28,638
(-17%)
₹23,865
Current price ₹23,865

• Author(s): Ree C. Ho • Publisher: Business Science Reference • Publisher Imprint: Business Science Reference • BISAC: Customer RelationsPresents research exploring the techniques and impacts of new technologies deployed in today's digital marke...

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The Science of Shopping

Kate Hardcastle

Paperback

Current price ₹3,616
Original price ₹3,794
Original price ₹3,794
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(-5%)
₹3,616
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• Author(s): Kate Hardcastle • Publisher: Kogan Page Ltd • Publisher Imprint: Kogan Page Ltd • BISAC: Industries - RetailingIn the ever-evolving landscape of retail, understanding the science behind modern shopping habits - both online and offlin...

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A Focus on Consumer Behaviours and Experiences in an Online Shopping Environment

Emerald Group Publishing Limited

Paperback

Current price ₹6,011
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Original price ₹7,214
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₹6,011
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• Author(s): Emerald Group Publishing Limited • Publisher: Emerald Group Publishing • Publisher Imprint: Emerald Group Publishing • BISAC: E-Commerce - Online TradingA Focus on Consumer Behaviours and Experiences in an Online Shopping Environment...

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Comprendere il comportamento dei consumatori

Hasnaa El Gozmir, Abderrahmane Chouhbi, Rachid El Moubarki

Paperback

Current price ₹5,658
Original price ₹6,452
Original price ₹6,452
Original price ₹6,452
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₹5,658
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• Author(s): Hasnaa El Gozmir | Abderrahmane Chouhbi | Rachid El Moubarki • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - GeneralLa comprensione del comportamento del consumatore implica l'analisi di div...

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An Investigation of Young Indian Consumer's Perceptions on Foreign Branded Apparels: A Study on Consumer Behaviour

Murali Guruswamy

Paperback

Current price ₹5,663
Original price ₹6,615
Original price ₹6,615
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₹5,663
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• Author(s): Murali Guruswamy • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralMaster's Thesis from the year 2014 in the subject Business economics - Offline Marketing and Online Marketing, grade: Merti, Unive...

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E-Commerce, Marketing, and Consumer Behavior in the AI Era

Ahmed J. Obaid, Adriana Burlea-Schiopoiu, Bharat Bhushan

Hardcover

Current price ₹20,738
Original price ₹24,886
Original price ₹24,886
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• Author(s): Ahmed J. Obaid | Adriana Burlea-Schiopoiu | Bharat Bhushan • Publisher: IGI Global • Publisher Imprint: IGI Global • BISAC: E-Commerce - GeneralWith the rapid growth of e-commerce, business activities have shifted to web platforms, a...

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Sustainable Consumption. Charakteristika und Stand der Forschung

Angelo Sieron

Paperback

Current price ₹2,138
Original price ₹2,499
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• Author(s): Angelo Sieron • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2019 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,3, FOM Essen, Hochschule für Oekonomie & ...

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Digital Influence on Consumer Habits: Marketing Challenges and Opportunities

Nripendra Singh

Hardcover

Current price ₹11,427
Original price ₹13,713
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₹11,427
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• Author(s): Nripendra Singh • Publisher: Emerald Publishing Limited • Publisher Imprint: Emerald Publishing Limited • BISAC: E-Commerce - Digital MarketingCustomers are now highly influenced by digital marketing and ease of purchase, level of se...

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GST and Its Aftermath: Is Consumer Really the King?

Debasis Bhattacharya, Govind Bhattacharjee

Paperback

Current price ₹342
Original price ₹525
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• Author(s): Debasis Bhattacharya | Govind Bhattacharjee • Publisher: Sage Publications • Publisher Imprint: Sage Select • Subject: Economics • BISAC: Development - Business DevelopmentA student-friendly textbook covering the fundamentals of soci...

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Sensory Marketing in Retail: An Introduction to the Multisensory Nature of Retail Stores

Arto Lindblom

Paperback

Current price ₹5,734
Original price ₹5,849
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• Author(s): Arto Lindblom • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: General Books • BISAC: Marketing - GeneralFrom the Back CoverSensory marketing is a way to differentiate businesses from their competition while influenci...

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Handbook of Research on Consumption, Media, and Popular Culture in the Global Age

Ozlen Ozgen

Hardcover

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• Author(s): Ozlen Ozgen • Publisher: Information Science Reference • Publisher Imprint: Information Science Reference • BISAC: Media StudiesThe mass production and diversification of media have accelerated the development of popular culture. Thi...

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Neuromarketing in India: Understanding the Indian Consumer

Tanusree Dutta, Manas Kumar Mandal

Hardcover

Current price ₹8,169
Original price ₹9,803
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• Author(s): Tanusree Dutta | Manas Kumar Mandal • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Management - GeneralHow to understand human behaviour has been a very intriguing question to medicine, computer science, economics, ps...

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Integrating the Packaging and Product Experience in Food and Beverages: A Road-Map to Consumer Satisfaction

Peter Burgess

Hardcover

Current price ₹6,980
Original price ₹11,632
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• Author(s): Peter Burgess • Publisher: Woodhead Publishing • Publisher Imprint: Woodhead Publishing • BISAC: Industrial Design - Packaging Integrating the Packaging and Product Experience in Food and Beverages: A Road-Map to Consumer Satisfactio...

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E-tailing in India. Customer satisfaction and online consumer buying behaviour

Saumya Mishra

Paperback

Current price ₹5,535
Original price ₹6,459
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• Author(s): Saumya Mishra • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralMaster's Thesis from the year 2022 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, course: Mast...

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Konsumenten-Verhalten: Ein Leitfaden zur Analyse der Käuferpsyche

Vivaldo Lombardi

Paperback

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• Author(s): Vivaldo Lombardi • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralDie Untersuchung des Verbraucherverhaltens zielt darauf ab, mehrere Fragen zu internen und externe...

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Consumer Behavior, an Annotated Bibliography With Special Emphasis on Food

H. Bruce (Horace Bruce) 1920- Bylund

Paperback

Current price ₹1,986
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• Author(s): H. Bruce (Horace Bruce) 1920- Bylund • Publisher: Hassell Street Press • Publisher Imprint: Hassell Street Press • BISAC: CommerceThis work has been selected by scholars as being culturally important and is part of the knowledge base...

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The Consistent Consumer Revised and Expanded

Ken Beller, Steve Weiss, Louis Patler

Paperback

Current price ₹1,770
Original price ₹2,124
Original price ₹2,124
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• Author(s): Ken Beller | Steve Weiss | Louis Patler • Publisher: Lts Press • Publisher Imprint: Lts Press • BISAC: Marketing - ResearchBehavior-based demographics are dead. Instead, values-based systems are what will ensure the success of your n...

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Comportamento dei consumatori durante le festività

Pallavur Raman Brinda Kalyani, Merin Annancia

Paperback

Current price ₹5,878
Original price ₹6,702
Original price ₹6,702
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• Author(s): Pallavur Raman Brinda Kalyani | Merin Annancia • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Management - GeneralQuesto studio esamina il comportamento d'acquisto dei consumatori durante le festivit� ...

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At the core: Metaphors and Preference Consistency

David Busse

Paperback

Current price ₹5,073
Original price ₹5,929
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• Author(s): David Busse • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralMaster's Thesis from the year 2011 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0, Otto-von-Gue...

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Consumer Buying Behavior

João Batista Ferreira, Débora L. Amaral

Paperback

Current price ₹3,327
Original price ₹3,900
Original price ₹3,900
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• Author(s): João Batista Ferreira | Débora L. Amaral • Publisher: Our Knowledge Publishing • Publisher Imprint: Our Knowledge Publishing • BISAC: GeneralThe fundamental aim of this study is to delve deeper into the subject of consumer behavior b...

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Shopping Addiction: A New Way to Understand Your Shopping Habits

Norah Deay

Paperback

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Original price ₹1,213
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• Author(s): Norah Deay • Publisher: Independent Publishing Network • Publisher Imprint: Independent Publishing Network • BISAC: Psychopathology - Compulsive BehaviorYou already know you shouldn't be buying things you don't need. You've tried cut...

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Comportamento del consumatore

R. Vettriselvan, S. Michael

Paperback

Current price ₹4,763
Original price ₹5,440
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• Author(s): R. Vettriselvan | S. Michael • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - GeneralLo shopping online è il processo di acquisto di beni e servizi da commercianti che vendono su Internet gra...

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Interreligiöses Marketing

Stefan Müller

Paperback

Current price ₹3,353
Original price ₹3,732
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• Author(s): Stefan Müller • Publisher: Walter de Gruyter • Publisher Imprint: Walter de Gruyter • BISAC: Marketing - GeneralReligionen durchdringen alle Lebensbereiche, auch den Konsum. Die religionsvergleichende Konsumentenforschung zeigt, wie ...

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Impact of User-Generated Content on Consumer Trust and Purchase Intent

A. Dineshkarthik, L. R. Siva Raman

Paperback

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• Author(s): A. Dineshkarthik | L. R. Siva Raman • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: Marketing - GeneralUser-generated content (also known as or consumer-generated content) is...

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Comportamento do consumidor

R. Vettriselvan, S. Michael

Paperback

Current price ₹4,763
Original price ₹5,440
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• Author(s): R. Vettriselvan | S. Michael • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Marketing - GeneralAs compras em linha são o processo de aquisição de bens e serviços a comerciantes que ve...

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E-commerce aus Verbrauchersicht

Sandra Gröll

Paperback

Current price ₹8,696
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• Author(s): Sandra Gröll • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: Marketing - GeneralInhaltsangabe: Zusammenfassung: Der Begriff Electronic Commerce findet Verwendung für eine Vielzahl von bequemen Beschaffungsmöglichkeiten...

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Das Verbraucherverhalten verstehen

Hasnaa El Gozmir, Abderrahmane Chouhbi, Rachid El Moubarki

Paperback

Current price ₹5,660
Original price ₹6,452
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₹5,660
Current price ₹5,660

• Author(s): Hasnaa El Gozmir | Abderrahmane Chouhbi | Rachid El Moubarki • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralDas Verbraucherverhalten zu verstehen bedeutet, verschiedene verhalten...

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Préférence des consommateurs pour les produits électroniques importés par rapport aux produits indiens

Abhilash S, Sivaramakrishnan R

Paperback

Current price ₹7,015
Original price ₹7,644
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• Author(s): Abhilash S | Sivaramakrishnan R • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - General

How does web design affect consumers' trust in online shopping?

Julia Petker

Paperback

Current price ₹2,256
Original price ₹2,637
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• Author(s): Julia Petker • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralScientific Study from the year 2022 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0, Mälardalen...

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Consumption patterns and lifeworlds: using the example of convenience food

Florian Schleicher

Paperback

Current price ₹5,857
Original price ₹6,877
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• Author(s): Florian Schleicher • Publisher: Anchor Academic Publishing • Publisher Imprint: Anchor Academic Publishing • BISAC: GeneralThis paper offers remarkable insights into the German food market and its consumers. A solid theoretical found...

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The Routledge Companion To Digital Consumption

Russell W. Belk

Hardcover

Current price ₹18,270
Original price ₹26,100
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• Author(s): Russell W. Belk • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business ManagementThe first generation that has grown up in a digital world is now in our university classrooms. They, their teachers and th...

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Handbook Of Tourist Behavior: Theory & Practice

Metin Kozak, Sandip Sarkar

Paperback

Current price ₹5,298
Original price ₹7,568
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• Author(s): Metin Kozak | Sandip Sarkar • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Tourism, Travel Guide & Hospitality • BISAC: Consumer Behavior - GeneralIn today's highly competitive and global economy, und...

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Multimodale Erlebnisvermittlung Am Point of Sale: Eine Verhaltenswissenschaftliche Analyse Unter Besonderer Berücksichtigung Der Wirkungen Von Musik U

Ralph Salzmann, Prof Dr Peter Weinberg

Paperback

Current price ₹4,760
Original price ₹7,323
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• Author(s): Ralph Salzmann | Prof Dr Peter Weinberg • Publisher: Deutscher Universitatsverlag • Publisher Imprint: Deutscher Universitatsverlag • BISAC: Management - GeneralAuf der Basis aktueller Erkenntnisse aus der Musik-, Duft-, Wahrnehmungs...

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Inside the Mind of the Buyer: Unveiling the Psychology and Sociology of Consumer Behavior

Paschal Creation Publication

Paperback

Current price ₹1,214
Original price ₹1,372
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₹1,214
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• Author(s): Paschal Creation Publication • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Consumer Behavior - GeneralDive into the intricate world of consumer behavior with "Inside the Mind of the Buyer:...

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