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Products
Der Kunde im Fokus: Das Konzept der Customer Journey
Andreas Janson
Paperback
• Author(s): Andreas Janson • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2011 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Universität Kassel (IBWL), V...
View full detailsDer Wert Von Produktvielfalt: Wirkung Großer Sortimente Auf Das Verhalten Von Konsumenten
Michael Riemenschneider, Prof Dr Andreas Herrmann
Paperback
• Author(s): Michael Riemenschneider | Prof Dr Andreas Herrmann • Publisher: Deutscher Universitatsverlag • Publisher Imprint: Deutscher Universitatsverlag • BISAC: Marketing - General"Je mehr, desto besser" lautete lange Zeit - und lautet haufig...
View full detailsA Study on Consumer Perceptions of E-Wallets With Particular Reference to Mysore
Muthamma B. U.
Paperback
• Author(s): Muthamma B. U. • Publisher: Eliva Press • Publisher Imprint: Eliva Press • BISAC: GeneralThis study explores the adoption, usage, and perception of e-wallets among consumers in Mysore, highlighting the transformative impact of digita...
View full detailsTrends in Marketing Habits of Local People
Jyotirmoy Koley, Apurba Chinya
Paperback
• Author(s): Jyotirmoy Koley | Apurba Chinya • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: GeneralThe research study "Trends in Marketing Habits of Local People: A Study between Malls a...
View full detailsPsychological tricks in supermarkets
Michael Gstöttenmayr
Paperback
• Author(s): Michael Gstöttenmayr • Publisher: Our Knowledge Publishing • Publisher Imprint: Our Knowledge Publishing • BISAC: Marketing - GeneralSupermarket psychology, or in other words, how to get customers to buy as much as possible, even if ...
View full detailsThe Science of Shopping
Kate Hardcastle
Paperback
• Author(s): Kate Hardcastle • Publisher: Kogan Page Ltd • Publisher Imprint: Kogan Page Ltd • BISAC: Industries - RetailingIn the ever-evolving landscape of retail, understanding the science behind modern shopping habits - both online and offlin...
View full detailsConsumption and Consumer Society: The Craft Consumer and Other Essays
Colin Campbell
Paperback
• Author(s): Colin Campbell • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Sociology of ReligionThis collection of high quality, largely previously published essays, analyses a range of controversies in the field of the so...
View full detailsUrsachen nachlassender Kundenbindung im 21. Jahrhundert
Sebastian Neininger
Paperback
• Author(s): Sebastian Neininger • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2010 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Fachhochschule Trier - ...
View full detailsDie Rolle der Psychologie in der Werbung: Einflüsse auf die Kaufentscheidung
Gabriele Alheid
Paperback
• Author(s): Gabriele Alheid • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyStudienarbeit aus dem Jahr 2012 im Fachbereich Psychologie - Medienpsychologie, Note: 2,3, Universität Kassel (Betriebswirtschaftsle...
View full detailsKundenmeinungen im Internet
Frank Schimansky
Paperback
• Author(s): Frank Schimansky • Publisher: Examicus Verlag • Publisher Imprint: Examicus Verlag • BISAC: Communication StudiesDiplomarbeit aus dem Jahr 2005 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Medi...
View full detailsMarketing Graffiti
Saren
Paperback
• Author(s): Saren • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Marketing - GeneralRadical and unique in its approach and presentation, Marketing Graffiti turns the traditional marketing...
View full detailsZusammenhänge zwischen Nachhaltigkeit und Digitalisierung
Anonymous
Paperback
• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2022 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,7, AKAD University, ehem. AKAD Fachh...
View full detailsThe Decline And Rise Of The Consumer: A Philosophy Of Consumer Cooperation
Horace Meyer Kallen
Paperback
• Author(s): Horace Meyer Kallen • Publisher: Literary Licensing, LLC • Publisher Imprint: Literary Licensing, LLC • BISAC: General
Wie viel von was?
Tim Kontner
Paperback
• Author(s): Tim Kontner • Publisher: Our Knowledge Publishing • Publisher Imprint: Our Knowledge Publishing • BISAC: Management - GeneralDie Informationen �ber die Eigenschaften eines Produkts spielen eine zentrale Rolle bei der Bewertung des Pr...
View full detailsConsumer Behavior, Global Edition
Michael Solomon
Paperback
• Author(s): Michael Solomon • Publisher: Pearson Education Limited • Publisher Imprint: Pearson Education Limited
Consumers, Society and Marketing: A Sustainability Perspective
Dilip S. Mutum
Paperback
• Author(s): Dilip S. Mutum • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - GeneralFrom the Back CoverEnvironment and social responsibility are paramount for any modern business strategy, and the field of marketing is ada...
View full detailsThe situation of e-consumer protection under Rwandan law. The case of consumer redress in cross-border dealings
Elie Nshimiyimana
Paperback
• Author(s): Elie Nshimiyimana • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralBachelor Thesis from the year 2019 in the subject Law - Miscellaneous, language: English, abstract: In the traditional marketplace, consumers...
View full detailsMarket Interrelationships and Applied Demand Analysis: Bridging the Gap Between Theory and Empirics in Commodities Markets
Wohlgenant, Michael K.
Paperback
• Author(s): Wohlgenant | Michael K. • Publisher: Macmillan • Publisher Imprint: Palgr Mac • Subject: Business Management • BISAC: Industries - AgribusinessFrom the Back CoverThis textbook addresses the core issues facing economists concerning pr...
View full detailsUnterschiede im Einkaufsverhalten in der Harburger Altstadt und im Phoenix Center
Maria M
Paperback
• Author(s): Maria M • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Urban & Land Use PlanningStudienarbeit aus dem Jahr 2008 im Fachbereich Geowissenschaften / Geographie - Bevölkerungsgeographie, Stadt- u. Raumplanung, No...
View full detailsCredit Cards: Customized Minimum Payment Disclosures Would Provide More Information to Consumers, But Impact Could Vary
United States Government Accountability
Paperback
• Author(s): United States Government Accountability • Publisher: Bibliogov • Publisher Imprint: Bibliogov • BISAC: GeneralThe BiblioGov Project is an effort to expand awareness of the public documents and records of the U.S. Government via print...
View full detailsConsumer Society in American History: A Reader
Lawrence B. Glickman
Paperback
• Author(s): Lawrence B. Glickman • Publisher: Cornell University Press • Publisher Imprint: Cornell University Press • BISAC: United States - GeneralConsumption has often been called America's true national pastime. From the earliest European ex...
View full detailsAnsätze zur Bestimmung des Wertes von Konsumgüterunternehmen
Daniela Scheele
Paperback
• Author(s): Daniela Scheele • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralStudienarbeit aus dem Jahr 2010 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,7, Hochschule RheinMai...
View full detailsMore and More and More: An All-Consuming History
Jean-Baptiste Fressoz
Paperback
• Author(s): Jean-Baptiste Fressoz • Publisher: Penguin Books Ltd • Publisher Imprint: Penguin Books Ltd • Subject: Creative Writing, Fiction, • BISAC: Industries - Energy
Preiskomplexität Von Dynamischen Stromtarifen: Auswirkungen Auf Das Nutzerverhalten
Patrick Layer
Paperback
• Author(s): Patrick Layer • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralPatrick Layer untersucht erstmals die kausalen Beziehungen der Wahrnehmung der Preiskomplexität und der Informationsverarbeit...
View full detailsNew Perspectives in Marketing by Word-Of-Mouth
Emerald Group Publishing Limited
Paperback
• Author(s): Emerald Group Publishing Limited • Publisher: Emerald Group Publishing • Publisher Imprint: Emerald Group Publishing • BISAC: Marketing - GeneralNew Perspectives on Marketing by Word-of-Mouth is a collection of key articles on this a...
View full detailsVerbraucherschutzmodelle bei Finanzdienstleistungen unter Berücksichtigung der nationalen Finanzaufsicht: BaFin
Anonymous
Paperback
• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Economics - GeneralStudienarbeit aus dem Jahr 2013 im Fachbereich VWL - Finanzwissenschaft, Note: 2,0, Hochschule für Technik und Wirtschaft Berlin (Wirtsch...
View full detailsMedia Analytics: Understanding Media, Audiences, and Consumers in the 21st Century
C. Ann Hollifield
Paperback
• Author(s): C. Ann Hollifield • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Communication, Mass Media and Journalism • BISAC: Communication StudiesThis textbook takes a case study approach to media and audience anal...
View full detailsDas Bild der Frau in der Werbung: Was beeinflusst das weibliche Entscheidungsverhalten im Internet?
Victoria-Katharina Schnadt
Paperback
• Author(s): Victoria-Katharina Schnadt • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2020 im Fachbereich Soziologie - Konsum und Werbung, Note: 1.7, Hochschule Offenburg, Veranst...
View full detailsJesus Consumer: Reframing the Debate between Faith and Consumption
Michael L. Klassen
Paperback
• Author(s): Michael L. Klassen • Publisher: University Press of America • Publisher Imprint: University Press of America • BISAC: Christian Life - Social IssuesJesus Consumer combines modern consumer research with the latest writings on historic...
View full detailsConsumer Behavior and Insights
Diane M. Phillips
Paperback
• Author(s): Diane M. Phillips • Publisher: Oxford University Press • Publisher Imprint: Oxford University Press • BISAC: Marketing - ResearchConsumer Behavior and Insights presents a new approach to teaching consumer behavior. Author Diane M. Ph...
View full detailsUsing Behavioral Science in Marketing: Understand Your Customers to Drive Action and Loyalty
Nancy Harhut
Paperback
• Author(s): Nancy Harhut • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Marketing - GeneralWINNER: 2023 American Marketing Association Foundation Leonard L. Berry Marketing Book AwardWINNER: 2024 Axiom Business Book Awards - Si...
View full detailsFaktoren, die die Kaufabsicht malaysischer Verbraucher über das Internet beeinflussen
May Lee Ng
Paperback
• Author(s): May Lee Ng • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralZiel dieser Studie war es, Faktoren zu ermitteln, die die Kaufabsicht malaysischer Verbraucher �ber das Internet beeinfl...
View full detailsWaste Management and Sustainable Consumption: Reflections on Consumer Waste
Karin Ekström
Paperback
• Author(s): Karin Ekström • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Development - Sustainable DevelopmentThe accelerated pace of global consumption over the past decades has meant that governments across the world...
View full detailsSmart Products, Smarter Services
Mary J. Cronin
Paperback
• Author(s): Mary J. Cronin • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: EntrepreneurshipBillions of smart connected products are changing the competitive landscape for business and the daily li...
View full detailsConsumer Behaviour (RLE Consumer Behaviour): A Practical Guide
Gordon R. Foxall
Paperback
• Author(s): Gordon R. Foxall • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThis book is concerned with the application of the behvioural sciences, notably social psychology and sociology, to...
View full detailsMarketing Fashion
Ekström, Karin M.
Paperback
• Author(s): Ekström | Karin M. • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Consumer Behavior - GeneralFashion as a societal phenomenon has fascinated scholars in different disciplines ...
View full details