Search results for “[subject: consumer-behavior]”

• Author(s): Hasnaa El Gozmir | Abderrahmane Chouhbi | Rachid El Moubarki • Publisher: Our Knowledge Publishing • Publisher Imprint: Our Knowledge Publishing • BISAC: Marketing - GeneralUnderstanding consumer behavior involves analyzing different...

• Author(s): Manuel Sommerfeld • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2008 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Hochschule Schmalkalden, ...

• Author(s): Mark Köster • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2007 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,7, Ruhr-Universität Bochum, Sprach...

• Author(s): Helene Brembeck | Niklas Hansson | Jean-Sébastien Vayre • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Anthropology - Cultural & SocialThe very routines of our daily life are to a great extent the expression of ou...

• Author(s): S. Finlay • Publisher: Springer • Publisher Imprint: Palgrave MacMillan • BISAC: Banks & BankingA guide on how Predictive Analytics is applied and widely used by organizations such as banks, insurance providers, supermarkets and ...

• Author(s): Karnika Gupta • Publisher: Springer • Publisher Imprint: Springer • BISAC: Business EthicsFrom the Back CoverThis book investigates the concept of consumer social responsibility (CnSR) by considering the combination of 'consumption b...

• Author(s): Malongo Mpidi Gabriel | Matusu Zau Florent | Mbi Mbambi Montana Joshua • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Marketing - GeneralNum contexto em que a tecnologia digital redef...

• Author(s): Ehsan Ali Tanlou | Ali Naziri Firouzsalari • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Management - GeneralConsumer Behaviour Analytics in the Digital Era: with Emphasis on Data-Driven Marketing Dec...

• Author(s): Terence J. Wales | Robert A. Pollak • Publisher: Oxford University Press • Publisher Imprint: Oxford University Press • BISAC: Consumer Behavior - GeneralThis book explores the principal issues involved in bridging the gap between th...

• Author(s): Philip Grabowski • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralExamensarbeit aus dem Jahr 2010 im Fachbereich Soziologie - Konsum und Werbung, Ludwig-Maximilians-Universität München, Sprache: D...

• Author(s): Cele Otnes • Publisher: Popular Press • Publisher Imprint: Popular Press • BISAC: Customs & TraditionsFrom the Back CoverGift Giving brings together 21 scholars from a variety of disciplines - including consumer behavior, communi...

• Author(s): Konstantin Lust • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2006 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,0, Universität Siegen, Sprache...

• Author(s): Carolin Wemhoff • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyStudienarbeit aus dem Jahr 2019 im Fachbereich Psychologie - Wirtschaftspsychologie, Note: 1,3, FOM Essen, Hochschule für Oekonomie ...

• Author(s): Kent Grayson | Albert M. Munizjr | Russell W. Belk • Publisher: Emerald Group Publishing • Publisher Imprint: Emerald Group Publishing • BISAC: Marketing - Research"Research in Consumer Behavior" presents cutting-edge consumer resear...

• Author(s): Domen Bajde | Dannie Kjeldgaard | Russell W. Belk • Publisher: Emerald Publishing Limited • Publisher Imprint: Emerald Publishing Limited • BISAC: Consumer Behavior - GeneralThe twentieth volume of Research in Consumer Behavior prese...

• Author(s): Maria M • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Urban & Land Use PlanningStudienarbeit aus dem Jahr 2008 im Fachbereich Geowissenschaften / Geographie - Bevölkerungsgeographie, Stadt- u. Raumplanung, No...

• Author(s): Zin Eddine Dadach • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: GeneralDocument from the year 2019 in the subject Engineering - Industrial Engineering and Management, course: Business, language: English, abstract...

• Author(s): Cathrine V. Jansson-Boyd • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThis unique handbook maps the growing field of consumer psychology in its increasingly global context. With...

• Author(s): Ozlen Ozgen • Publisher: Information Science Reference • Publisher Imprint: Information Science Reference • BISAC: Media StudiesThe mass production and diversification of media have accelerated the development of popular culture. Thi...

• Author(s): João Batista Ferreira | Débora L. Amaral • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: GeneralL'objectif fondamental de cette étude est d'approfondir le sujet du comportement du consommateur e...

• Author(s): Pablo Ibarreche • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Consumer Behavior - General Marketing from a consumer behavior lens: Understand marketing through the lens of consumer psychology. Tr...

• Author(s): Gordon Foxall • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Marketing - ResearchThe Routledge Companion to Consumer Behavior Analysis provides a unique and eclectic combination of behavioral, cognitive and...

• Author(s): Willy Schneider • Publisher: Bod - Books on Demand • Publisher Imprint: Bod - Books on Demand • BISAC: EconometricsThemenkomplexe: (1) Begriff, Phasen und Arten des Käuferverhaltens (2) Grundmodelle zur Erklärung des Kaufverhaltens (...

• Author(s): Vinodhini Yallagandala • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesDoctoral Thesis / Dissertation from the year 2010 in the subject Communications - Public Relations, Advertising, Marketing...

• Author(s): Shubha Ranjan Dutta • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: Marketing - GeneralIt gives me immense pleasure to introduce before the esteemed readers, the first editio...

• Author(s): Katie Hart • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Consumer Behavior - GeneralDevelop a marketing strategy that applies neuroscience principles to improve engagement, optimize campaigns and elevate your profe...

• Author(s): Hal MacFie • Publisher: Woodhead Publishing • Publisher Imprint: Woodhead Publishing • BISAC: Food Science - GeneralConsumer acceptance is the key to successful food products. It is vital, therefore, that product development strategi...

• Author(s): Niklas Müller • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralMasterarbeit aus dem Jahr 2014 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Universität Bielefeld (Fakultä...

• Author(s): Rafael Grieger • Publisher: Diplomica Verlag • Publisher Imprint: Diplomica Verlag • BISAC: Marketing - General"Erstmal mach ich mich schlau... überwiegend im Internet. Ja. Erstmal Stiftung Warentest im Internet. Früher hab ich sie m...

• Author(s): Wlodzimierz Sroka • Publisher: Springer • Publisher Imprint: Springer • BISAC: Consumer Behavior - GeneralFrom the Back CoverThis book explores key factors associated with consumer behaviour, from both a theoretical and practical per...

• Author(s): Russell W. Belk • Publisher: Emerald Group Publishing • Publisher Imprint: Emerald Group Publishing • BISAC: English as a Second LanguageThis volume presents recent consumer research across both positivist and interpretivist methods,...

• Author(s): Kurt Jagersbacher • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2009 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,0, Karl-Franzens-Universitä...

• Author(s): Eduard Fris • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2015 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,0, Internationale Berufsakademie d...

• Author(s): Hasnaa El Gozmir | Abderrahmane Chouhbi | Rachid El Moubarki • Publisher: Editions Universitaires Europeennes • Publisher Imprint: Editions Universitaires Europeennes • BISAC: Marketing - GeneralComprendre le comportement du consomma...

• Author(s): Jacob Jacoby | Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Consumer Behavior - GeneralMethods and Measures: Selected Papers by Jacob Jacoby compiles a selection of his most influential ...

• Author(s): Ramona Platt • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralRamona Platt analysiert die Determinanten und Auswirkungen der absatzkanalspezifischen Selbstkongruenz bei Multichannel-Shoppe...