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Products
Die Entwicklung der Konsumgesellschaft und die daraus resultierenden Auswirkungen auf die Sozialisation heranwachsender Generationen
Marian Bosse
Paperback
• Author(s): Marian Bosse • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralStudienarbeit aus dem Jahr 2005 im Fachbereich Soziologie - Konsum und Werbung, Note: bestanden, Universität Bielefeld (Soziologische ...
View full detailsConsumer Behaviour in Department Stores
A. Sri Hari Prasath, S. Shajitha Banu
Paperback
• Author(s): A. Sri Hari Prasath | S. Shajitha Banu • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: Marketing - General
Market Research with Panels: Types, Surveys, Analysis, and Applications
Martin Günther
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• Author(s): Martin Günther • Publisher: Springer Verlag • Publisher Imprint: Springer • Subject: Business Management • BISAC: Marketing - ResearchFrom the Back CoverOne of the most important tasks of market research is to read market development...
View full detailsDer Kunde im Fokus: Das Konzept der Customer Journey
Andreas Janson
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• Author(s): Andreas Janson • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2011 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,3, Universität Kassel (IBWL), V...
View full detailsLearning Nowadays Consumer Behavior
Sanjay Pahuja
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• Author(s): Sanjay Pahuja • Publisher: Notion Press • Publisher Imprint: Notion Press • BISAC: Consumer Behavior - General In this book, it divides three parts. First part explains how environment factor influences consumer behavioral change and...
View full detailsWerden die Bewertungen der FSK den jeweiligen Altersgruppen gerecht und werden diese von Verbrauchern als richtig oder falsch eingestuft?: Eine empiri
Matthias Schömer
Paperback
• Author(s): Matthias Schömer • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesBachelorarbeit aus dem Jahr 2011 im Fachbereich Medien / Kommunikation - Film und Fernsehen, Note: 98,00 %, ( Middlesex University in Lo...
View full detailsConsapevolezza dei consumatori riguardo al marketing verde e effetto sul comportamento d'acquisto
Irfan Manzoor
Paperback
• Author(s): Irfan Manzoor • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - GeneralLo scopo di questa ricerca era quello di esaminare attentamente lo studio espressivo sull'effetto del marketing verde sul...
View full detailsThe Demand for Life Insurance: Dynamic Ecological Systemic Theory Using Machine Learning Techniques
Wookjae Heo
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• Author(s): Wookjae Heo • Publisher: Springer • Publisher Imprint: Palgrave Pivot • BISAC: Insurance - GeneralFrom the Back Cover"Once every 10 or 20 years, a researcher identifies a tool that can be used to transform the way in which a product ...
View full detailsEmotionen in der Werbung nach aktuellen werbe-psychologischen Erkenntnissen: Eine kritische Evaluation des Analysemodells von Erika Woll zu Erlebnisse
Anonymous
Paperback
• Author(s): Anonymous • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralBachelorarbeit aus dem Jahr 2014 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,3, Sprache: Deutsch, Abstract: Ziel der vorliege...
View full detailsConsumer Profiles (RLE Consumer Behaviour): An Introduction to Psychographics
Barrie Gunter
Paperback
• Author(s): Barrie Gunter • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralPsychographics have been developed in the field of market research as a way to relate consumer behaviour to market cho...
View full detailsSport Consumer Behaviour: Marketing Strategies
Funk
Paperback
• Author(s): Funk • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: Consumer Behavior - GeneralNow in a fully revised and updated second edition, this textbook offers a complete introduction ...
View full detailsKonsumverhalten Verstehen, Beeinflussen Und Messen: Die Psychologie Hinter Effektivem Marketing
Manuel Stegemann
Paperback
• Author(s): Manuel Stegemann • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Marketing - GeneralWie entscheiden wir, was wir kaufen? Dieses Buch präsentiert faszinierende und wissenschaftlich fundierte Erkenntnisse zum...
View full detailsA Theory of Adaptive Economic Behavior
John G. Cross
Paperback
• Author(s): John G. Cross • Publisher: Cambridge University Press • Publisher Imprint: Cambridge University Press • BISAC: Economics - MicroeconomicsThis book develops dynamic economic models using the perspective and analytic framework provided...
View full detailsTechnology and Consumption: Understanding Consumer Choices and Behaviors
Ruby Roy Dholakia
Paperback
• Author(s): Ruby Roy Dholakia • Publisher: Springer • Publisher Imprint: Springer • BISAC: Sociology - Marriage & FamilyFrom the Back CoverComputers, smart phones, hi-def TVs, iPods...we buy them, upgrade them, abandon or complain about them...
View full detailsUnderstanding Ethical Consumer Behavior - The Influence of Individual Characteristics, Situational Circumstances and Emotional Experiences in Consumer
Sarah Steenhaut
Paperback
• Author(s): Sarah Steenhaut • Publisher: VDM Verlag • Publisher Imprint: VDM Verlag • BISAC: Marketing - GeneralDid you ever take something in a supermarket without paying for it? Did you ever keep quiet when receiving too much change at the che...
View full detailsDigital Consumer Behavior
Jagdish N. Sheth, Varsha Jain
Paperback
• Author(s): Jagdish N. Sheth | Varsha Jain • Publisher: Routledge • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThis textbook explores the core concepts and contemporary themes of Consumer Behavior relating to the digital en...
View full detailsKäuferverhalten bei Reverse Pricing: Implikationen für eine optimale Gestaltung aus Verkäufersicht
Hanno Fichtner
Paperback
• Author(s): Hanno Fichtner • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Management - GeneralDiplomarbeit aus dem Jahr 2004 im Fachbereich BWL - Handel und Distribution, Note: 1,7, Universität zu Köln (Lehrstuhl für Handel u...
View full detailsCustomer Relationship Marketing in der Luxusgüterindustrie
Alice Haupt
Paperback
• Author(s): Alice Haupt • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: Marketing - GeneralInhaltsangabe: Einleitung: Die Luxusgüterindustrie steht einer strategischen Umkehr gegenüber, die ihr Kundenkonzept komplett ändern kann. ...
View full detailsComportement des consommateurs dans les grands magasins
A. Sri Hari Prasath, S. Shajitha Banu
Paperback
• Author(s): A. Sri Hari Prasath | S. Shajitha Banu • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - General
Perspectives on Methodology in Consumer Research
David Brinberg
Paperback
• Author(s): David Brinberg • Publisher: Springer • Publisher Imprint: Springer • BISAC: Marketing - ResearchMethodological advances in consumer behavior are increasing rapidly. We can characterize these advances by work in two logically separate...
View full detailsMethoden und Grenzen aktueller Verbraucherpanel am Praxisbeispiel des GfK Behavior Scans in Haßloch
Julia Göthe
Paperback
• Author(s): Julia Göthe • Publisher: Bachelor + Master Publishing • Publisher Imprint: Bachelor + Master Publishing • BISAC: Marketing - GeneralOhne Marktforschung wären die Unternehmen blind im Bezug auf die Wünsche und Bedürfnisse der Konsumen...
View full detailsAffektive und kognitive Reaktionen des Verbraucherverhaltens
Sujith Jayasooriya, Shamala Kumar
Paperback
• Author(s): Sujith Jayasooriya | Shamala Kumar • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Production & Operations ManagementDas Verst�ndnis des Verbraucherverhaltens ist ein entscheidendes Element bei ...
View full detailsKonsumentenpsychologie und Konsumentenverhalten: Marketingpsychologie - Kunden verstehen und lesen
Max Mittelstaedt
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• Author(s): Max Mittelstaedt • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Marketing - ResearchKonsumentenpsychologie und Konsumentenverhalten - einfach erklärt!Sie müssen nicht mehr komplizierte und ...
View full detailsThe Roaring Twenties: Marketing & Selling Better in the Post-Pandemic Decade: Creating Strategies for Shifting B2B and B2C Consumer Behavior
Shawna Suckow
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• Author(s): Shawna Suckow • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Sales & Selling - ManagementThink about your journey from March 2020 until now. How many times have your priorities and your...
View full detailsCases in Consumer Behaviour
Gerrit Antonides
Paperback
• Author(s): Gerrit Antonides • Publisher: Wiley • Publisher Imprint: Wiley • BISAC: Marketing - ResearchCases in Consumer Behaviour Cases in Consumer Behaviour contains a selection of case studies which examine different aspects of the behaviour...
View full detailsComportamento do consumidor em relação aos produtos de marketing ecológico
Kishore Kumar
Paperback
• Author(s): Kishore Kumar • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Production & Operations ManagementA prote��o ambiental � uma tarefa importante na era atual. A informa��o recente sobr...
View full detailsToo close for comfort?
Toni Katharina Kopp
Paperback
• Author(s): Toni Katharina Kopp • Publisher: LAP Lambert Academic Publishing • Publisher Imprint: LAP Lambert Academic Publishing • BISAC: Marketing - GeneralAs plant-based alternatives surge in popularity, marketers face a crucial dilemma: shou...
View full detailsStrategie-Chip - Mehrdimensionales Strategiekonzept nach Becker
Linda Schiller
Paperback
• Author(s): Linda Schiller • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralStudienarbeit aus dem Jahr 2010 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,0, Hochschule f�r nachhaltige E...
View full detailsIl comportamento dei consumatori nei confronti dei prodotti lattiero-caseari
Margani Soma Sekhara, Gugloth Sardar
Paperback
• Author(s): Margani Soma Sekhara | Gugloth Sardar • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Management - GeneralIn India, il latte viene prodotto in massa e quindi lo sviluppo del settore lattiero-caseario av...
View full detailsComportamento dei consumatori e generazioni in Svizzera
Karina Saakyan
Paperback
• Author(s): Karina Saakyan • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - General� sempre stato interessante scoprire di pi� sul comportamento dei consumatori e su cosa scatena e influenza gli acquisti...
View full detailsConsumer Behavior Models
Hasret Aktaş, Göksel Şimşek
Paperback
• Author(s): Hasret Aktaş | Göksel Şimşek • Publisher: Peter Lang Gmbh, Internationaler Verlag Der W • Publisher Imprint: Peter Lang Gmbh, Internationaler Verlag Der W • BISAC: Computer ScienceThe customer was conceptualized as an individual who ...
View full detailsComportement des consommateurs et utilisation des télécommunications
Rebeca Formiga Figueira, Suzana G. M. Nicolau
Paperback
• Author(s): Rebeca Formiga Figueira | Suzana G. M. Nicolau • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Management - GeneralLe comportement du consommateur a fait l'objet de nombreuses recherches et est ...
View full detailsComportement Des Consommateurs
Shubha Ranjan Dutta
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• Author(s): Shubha Ranjan Dutta • Publisher: Editions Notre Savoir • Publisher Imprint: Editions Notre Savoir • BISAC: Marketing - GeneralJ'ai l'immense plaisir de présenter à mes chers lecteurs la première édition du livre "Consumer Behavior". ...
View full detailsThe Role of Familiarity and Knowledge in Consumer Behavior
C. Whan Park, Publishers
Paperback
• Author(s): C. Whan Park | Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Consumer Behavior - GeneralIn The Role of Familiarity and Knowledge in Consumer Behavior, C. Whan Park explores how a consumer...
View full detailsFaktoren, die die Kaufabsicht malaysischer Verbraucher über das Internet beeinflussen
May Lee Ng
Paperback
• Author(s): May Lee Ng • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralZiel dieser Studie war es, Faktoren zu ermitteln, die die Kaufabsicht malaysischer Verbraucher �ber das Internet beeinfl...
View full detailsDas HAPA-Modell, Messung der Konsumenteneinstellung, Untersuchung des Organisationsklimas
Madeleine Hartleff
Paperback
• Author(s): Madeleine Hartleff • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyEinsendeaufgabe aus dem Jahr 2020 im Fachbereich Psychologie - Wirtschaftspsychologie, Note: 1,0, SRH Fernhochschule, Sprache: De...
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