Filters
- Academic Press
- Agenda Publishing
- Anchor Academic Publishing
- Atlantic Publishers & Distributors (P) Ltd
- Authorhouse
- AV Akademikerverlag
- Bachelor + Master Publishing
- Berg 3pl
- Bibliogov
- Bloomsbury
- Bod - Books on Demand
- Bookbaby
- Brill Wageningen Academic
- British Library, Historical Print Editions
- Business Expert Press
- Business Science Reference
- C.Miya
- Cabi
- Cambridge University Press
- Cengage
- Cognella Academic Publishing
- CRC Press
- Createspace Independent Publishing Platform
- Cuvillier
- Deutscher Universitatsverlag
- Diplom.de
- Diplomica Verlag
- Edicoes Nosso Conhecimento
- Editions Notre Savoir
- Editions Universitaires Europeennes
- Editorial Academica Espanola
- Edizioni Sapienza
- Eliva Press
- Elsevier
- Examicus Verlag
- Gabler Verlag
- Grin Publishing
- Grin Verlag
- Hassell Street Press
- Hutson Street Press
- Igel
- IGI Global
- Igi Global Scientific Publishing
- Independently Published
- Kessinger Publishing
- Kogan Page
- LAP Lambert Academic Publishing
- Legare Street Press
- Literary Licensing, LLC
- Lulu.com
- Macmillan
- Nabu Press
- Notion Press
- Notion Press Media Pvt Ltd
- Novas Edicoes Academicas
- Omniscriptum
- Our Knowledge Publishing
- Oxford University Press
- Palgrave MacMillan
- Partridge Publishing Singapore
- Pearson
- Pearson Education Limited
- Physica-Verlag
- Polity Press
- Princeton University Press
- Psychology Press
- Purdue University Press
- Rock's Mills Press
- Routledge
- Sage Publications
- Sage Publications Ltd
- Sage Publications, Inc
- Scholars' Press
- Science Factory
- Sciencia Scripts
- Simon & Schuster
- Springer
- Springer Gabler
- Springer Verlag
- Springer vs
- Studylab
- T&F
- Taylor & Francis
- Taylor & Francis Group
- Taylor & Francis Inc
- Taylor & Francis Ltd
- Tradd Street Press
- Univ Europeenne
- University of Chicago Press
- University Press of America
- VDM Verlag
- VDM Verlag Dr. Mueller E.K.
- Verlag Unser Wissen
- Vibrant Publishers
- Vs Verlag Fur Sozialwissenschaften
- Whitaker & Company, Publishers, Inc.
- Wiley
- Wiley-Blackwell
- Woodhead Publishing
- Wydawnictwo Nasza Wiedza
- Acad Pr
- Academic Press
- Agenda Publishing
- Anchor Academic Publishing
- Apple Academic Press
- Apress
- Atlantic
- Auerbach Publications
- Authorhouse
- AV Akademikerverlag
- Bachelor + Master Publishing
- Berg 3pl
- Bibliogov
- Bod - Books on Demand
- Bookbaby
- Brill Wageningen Academic
- British Library, Historical Print Editions
- Business Expert Press
- Business Science Reference
- C.Miya
- Cabi
- Cambridge University Press
- Cengage Learning India
- Cognella Academic Publishing
- CRC Press
- Createspace Independent Publishing Platform
- Cuvillier
- Deutscher Universitatsverlag
- Diplom.de
- Diplomica Verlag
- Edicoes Nosso Conhecimento
- Editions Notre Savoir
- Editions Universitaires Europeennes
- Editorial Academica Espanola
- Edizioni Sapienza
- Eliva Press
- Examicus Verlag
- Fairchild
- Gabler Verlag
- Grin Publishing
- Grin Verlag
- Hassell Street Press
- Hutson Street Press
- Igel
- IGI Global
- Igi Global Scientific Publishing
- Independently Published
- Kessinger Publishing
- Kogan Page
- LAP Lambert Academic Publishing
- Legare Street Press
- Literary Licensing, LLC
- Lulu.com
- Nabu Press
- Notion Press
- Notion Press Media Pvt Ltd
- Novas Edicoes Academicas
- Omniscriptum
- Our Knowledge Publishing
- Oxford University Press
- Palgr Mac
- Palgrave MacMillan
- Palgrave Pivot
- Partridge Publishing Singapore
- Pearson
- Pearson Education Limited
- Physica-Verlag
- Polity Press
- Princeton University Press
- Psychology Press
- Purdue University Press
- Rock's Mills Press
- Routledge
- Sage Publications
- Sage Publications Ltd
- Sage Publications, Inc
- Sage Response
- Scholars' Press
- Science Factory
- Sciencia Scripts
- Simon & Schuster
- Springer
- Springer Gabler
- Springer vs
- Studylab
- Taylor & Francis Ltd
- Tradd Street Press
- Univ Europeenne
- University of Chicago Press
- University Press of America
- VDM Verlag
- VDM Verlag Dr. Mueller E.K.
- Verlag Unser Wissen
- Vibrant Publishers
- Vs Verlag Fur Sozialwissenschaften
- Whitaker & Company, Publishers, Inc.
- Wiley
- Wiley-Blackwell
- Woodhead Publishing
- Wydawnictwo Nasza Wiedza
- Bio-Science and Agriculture
- Business Management
- Career Counselling
- Chemistry
- Communication, Mass Media and Journalism
- Computer Science and Information Technology
- Earth-Science/Environment
- Economics
- Education & Psychology
- Fashion & Textile
- Food Science & Technology
- General Books
- Health, Physical Fitness and Yoga
- History
- Mathematics and Statistics
- Nutrition and Dietetics
- Sociology and Anthropology
- Sports and Physical Fitness
- Tourism, Travel Guide & Hospitality
- Encyclopaedias and References
- Engineering
- Medical, Nursing and Health Sciences
- Physics and Astronomy
- Politics and Current Affairs
- Religion and Philosophy
- Veterinary
- Writing/Research Methods
- Abinaya S
- Alexandre Ramos de Moura
- Alice Berthuy-Carniato
- Aneta Róg
- Anna Szymczak
- Anne C. Whitaker
- Anonym
- Anonymous
- Anupama Chirag Dave
- Arsène Tshimanga Kalonji
- Aruna Laxmi T
- Azka Amin
- Bhuvaneswari M
- Brindhadevi C
- Bryant Toruño
- C. Whan Park
- Ca Sourabh Pandey
- Caroline Mochoge
- Cele C. Otnes
- Christian Maurer
- Colin Campbell
- Collectif
- David Toifl
- Debbie Przibilla
- Derrick Nukunu Akude
- Dipali Deshmukh
- Ehsan Ali Tanlou
- Elijah Hembanen Apev
- Elizabeth J. Wilson
- Eshetu Tefera Bekele
- Fatima Ezzahra Khouiammi
- Federico Caiulo
- Florian Klar
- Gagandeep Kaur
- Gerald Zaltman
- Gerrit Antonides
- Gloire Kiyinda Makela
- Gordon Foxall
- Gordon R. Foxall
- H. Anis Fathima
- Harshali Bhalerao
- Hasnaa El Gozmir
- Helene Viot
- Heribert Meffert
- Hien Nguyen
- Iorlumun Tarlumun
- Irina Bondarevskaya
- Irina Grosul
- Jacob Jacoby
- James R. Bettman
- João Batista Ferreira
- João Pedro Araújo Fernandes
- John Lok
- John O'Shaughnessy
- Jorge Alfredo González Pérez
- Joseph Carrabis
- Kanupriya Adlakha
- Karen E. López V.
- Karina Saakyan
- Kashif Abrar
- Kent B. Monroe
- Kishore Kumar
- Krista Leonela Rivera Vilchez
- Larissa Maria Ribeiro Da Silva
- Lilly Sarisakal
- Louis Cheskin
- Luiza Giordani
- Mahesh Gadekar
- Malongo Mpidi Gabriel
- Manoj Kulkarni
- Margarita Isoraite
- Maria Nascimento Cunha
- Markus Kieslich
- MD Sadique Shaikh
- Michael Gstöttenmayr
- Michael Solomon
- Mohamed Ashfaq
- Mohd Sadique Shaikh
- Monjit Roy
- Morris B. Holbrook
- Nicole J. Olynk Widmar
- Pallavur Raman Brinda Kalyani
- R. K. Ranjhanidevi
- R. Vettriselvan
- Rajagopal
- Rebeca F. Figueira
- Rebeca Formiga Figueira
- Russell W. Belk
- S. Angles
- Sara Mohamed
- Sathyapriya Madesha
- Shubha Ranjan Dutta
- Smitha Siji
- Somnath Thigale
- Subramanian Senthilkannan Muthu
- Tarik Elouahabi
- Tom Page
- V. Meenakshi
- Wahab Naeem
- Yisong Wang
Products
Why People Buy
John O'Shaughnessy
Paperback
• Author(s): John O'Shaughnessy • Publisher: Oxford University Press • Publisher Imprint: Oxford University Press • BISAC: Marketing - ResearchWhy People Buy provides an original approach to studying and understanding consumers, showing how to id...
View full detailsVerbraucherverhalten
Shubha Ranjan Dutta
Paperback
• Author(s): Shubha Ranjan Dutta • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Marketing - GeneralEs ist mir eine gro e Freude, den geschätzten Lesern die erste Ausgabe des Buches "Consumer Behavior" vorzustel...
View full detailsDiscipline and Liberation in Consumption
Russell W. Belk, Vibrant Publishers
Paperback
• Author(s): Russell W. Belk | Vibrant Publishers • Publisher: Vibrant Publishers • Publisher Imprint: Vibrant Publishers • BISAC: Marketing - ResearchDiscipline and Liberation in Consumption examines the contrasting forces of control and freedom...
View full detailsGlobal Consumer Organisations
Karsten Ronit
Paperback
• Author(s): Karsten Ronit • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Economics • BISAC: History & Theory - GeneralAs corporate activity continues to expand in line with the continued globalization of the econ...
View full detailsAuswirkungen des demographischen Wandels auf das Marketing im Konsumgüterbereich: Dargestellt am Beispiel des Biermarktes
Jens Magdanz
Paperback
• Author(s): Jens Magdanz • Publisher: Diplom.de • Publisher Imprint: Diplom.de • BISAC: GeneralInhaltsangabe: Einleitung: Die Diskussion über den demographischen Wandel, der Situation einer schrumpfenden und gleichzeitig älter werdenden Bevölker...
View full detailsInspiring Green Consumer Choices: Leverage Neuroscience to Reshape Marketplace Behavior
Michael E. Smith
Paperback
• Author(s): Michael E. Smith • Publisher: Kogan Page • Publisher Imprint: Kogan Page • BISAC: Consumer Behavior - GeneralWhile many consumers profess a desire to help end climate change by engaging in more sustainable behaviors, consumer behavio...
View full detailsDie Beziehung zwischen In-Game-Käufen in Videospielen und Glücksspielsucht
Lara Marie Scheld
Paperback
• Author(s): Lara Marie Scheld • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Sociology - GeneralBachelorarbeit aus dem Jahr 2021 im Fachbereich Soziologie - Konsum und Werbung, Note: 1,0, Universität Siegen, Sprache: Deutsch,...
View full detailsRespostas afectivas e cognitivas do comportamento do consumidor
Sujith Jayasooriya, Shamala Kumar
Paperback
• Author(s): Sujith Jayasooriya | Shamala Kumar • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Production & Operations ManagementCompreender o comportamento dos consumidores � um elemento fund...
View full detailsDas Konsumentenverhalten: Grundlagen Für Die Marktforschung
Lothar Müller-Hagedorn
Paperback
• Author(s): Lothar Müller-Hagedorn • Publisher: Gabler Verlag • Publisher Imprint: Gabler Verlag • BISAC: Economics - General
Social Psychology of Dress
Sharron J. Lennon, Kim K. P. Johnson
Paperback
• Author(s): Sharron J. Lennon | Kim K. P. Johnson • Publisher: Bloomsbury • Publisher Imprint: Bloomsbury • Subject: Fashion & Textile • BISAC: Fashion & AccessoriesSocial Psychology of Dress, 2nd Edition presents and explains the major ...
View full detailsComportamento dei consumatori nei confronti di Colgate e Pepsodent
Brindhadevi C, Ann Mercy J, Yazhini D
Paperback
• Author(s): Brindhadevi C | Ann Mercy J | Yazhini D • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Management - GeneralQuesto studio esamina e confronta il comportamento dei consumatori nei confronti di Colgate e ...
View full detailsPsychological Perspectives on Financial Decision Making
Tomasz Zaleskiewicz
Paperback
• Author(s): Tomasz Zaleskiewicz • Publisher: Springer • Publisher Imprint: Springer • BISAC: PersonalityFrom the Back CoverThis book reviews the latest research from psychology, neuroscience, and behavioral economics evaluating how people make f...
View full detailsEinführung in das Neuromarketing mit Bezug und Ausblick auf die Praxis
Alexander Baier
Paperback
• Author(s): Alexander Baier • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralBachelorarbeit aus dem Jahr 2014 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 1,7, Hochschule Fresenius Münch...
View full detailsConsumer Behaviour and Economic Growth in the Modern Economy (Rle Consumer Behaviour)
Henri Baudet
Paperback
• Author(s): Henri Baudet • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralThese essays show that industrialisation and fast economic growth have changed not only the broad material environment,...
View full detailsThe Buyer-Centric Operating System: Building A Customer Obsessed Company
Andy Halko
Paperback
• Author(s): Andy Halko • Publisher: Andy Halko • Publisher Imprint: Andy Halko • BISAC: Consumer Behavior - GeneralThe Buyer-Centric Operating System isn't just another business book-it's a wake-up call for leaders who want to revolutionize thei...
View full detailsProduct Recommendations and Cross-Selling. Recommendation Forms, Product Categories and Product Familiarity
Anonym
Paperback
• Author(s): Anonym • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralSeminar paper from the year 2018 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, Nanjing University,...
View full detailsCapitalism and the Consumer (RLE Consumer Behaviour)
Fred Henderson
Paperback
• Author(s): Fred Henderson • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Consumer Behavior - GeneralWritten at a time when the needs and influence of the consumer within the economic system were in their infancy, this...
View full detailsComportamento de compra dos consumidores rurais em Tamil Nadu, Índia - Um estudo
Velavan Muthiyah, Badrinath Venkatraman
Paperback
• Author(s): Velavan Muthiyah | Badrinath Venkatraman • Publisher: Edicoes Nosso Conhecimento • Publisher Imprint: Edicoes Nosso Conhecimento • BISAC: Management - GeneralEste texto foi concebido para atender �s necessidades dos estudantes e da c...
View full detailsRethinking Consumer Data and Behavior
Nicole J. Olynk Widmar, Michael L. Smith, Erin Robinson
Paperback
• Author(s): Nicole J. Olynk Widmar | Michael L. Smith | Erin Robinson • Publisher: Purdue University Press • Publisher Imprint: Purdue University Press • BISAC: Consumer Behavior - GeneralToday's food and agricultural consumers are driven by mor...
View full detailsBehavioral Issues in Consumer Democracy: Consumer Behaviour
Srividya Nadindla
Paperback
• Author(s): Srividya Nadindla • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesResearch Paper (postgraduate) from the year 2008 in the subject Communications - Public Relations, Advertising, Marketing, Soci...
View full detailsMaßnahmen des Abonnentenmarketings bei Publikumszeitschriften
Kai Israel
Paperback
• Author(s): Kai Israel • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Media StudiesStudienarbeit aus dem Jahr 2008 im Fachbereich Medien / Kommunikation - Medienökonomie, -management, Note: 1,0, Hochschule Offenburg, Veransta...
View full detailsSensory Marketing: How to use the five senses to attract customers
Fabiana Vicente, Tatiana Benites
Paperback
• Author(s): Fabiana Vicente | Tatiana Benites • Publisher: Independently Published • Publisher Imprint: Independently Published • BISAC: Marketing - General
The Modern Marketing Playbook: Win Digital-First Consumers with Real-World Strategies
Doreen Kum, Howie Lau
Paperback
• Author(s): Doreen Kum | Howie Lau • Publisher: World Scientific Publishing Company • Publisher Imprint: World Scientific Publishing Company • BISAC: Marketing - GeneralMARKETING HAS EVOLVED -- HAVE YOU?Today's digital-first consumers are armed ...
View full detailsResponsible Citizens and Sustainable Consumer Behavior: New Interpretive Frameworks
Pietro Lanzini
Paperback
• Author(s): Pietro Lanzini • Publisher: Taylor & Francis • Publisher Imprint: Routledge • BISAC: Development - Sustainable DevelopmentThere is broad consensus on the need to shift to a new paradigm of lifestyles and economic development, giv...
View full detailsConsumer Perception of Product Risks and Benefits
Gerard Emilien
Paperback
• Author(s): Gerard Emilien • Publisher: Springer • Publisher Imprint: Springer • BISAC: Organizational BehaviorFrom the Back CoverThis book reflects the current thinking and research on how consumers' perception of product risks and benefits aff...
View full detailsKaufentscheidungen treffen. Der Country-of-Origin Effekt. Produkt- und Markenwahl im Lebensmittelbereich am Beispiel der Marke "Zurück-zum-Ursprung"
Silke Weißhapp
Paperback
• Author(s): Silke Weißhapp • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Marketing - GeneralVordiplomarbeit aus dem Jahr 2007 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: Gut, Campus02 Fachhochschule de...
View full detailsConsumption Matters: A Psychological Perspective
Cathrine Jansson-Boyd
Paperback
• Author(s): Cathrine Jansson-Boyd • Publisher: Palgrave • Publisher Imprint: Palgrave • BISAC: PersonalityFrom the Back CoverWhat does it mean to live in a consumer society and how does this impact on our behaviour? In this insightful and engag...
View full detailsImpact of Front-End Usability Guidelines on Evaluations of E-Commerce Web Pages
Anshu Agarwal
Paperback
• Author(s): Anshu Agarwal • Publisher: VDM Verlag • Publisher Imprint: VDM Verlag • BISAC: E-Commerce - GeneralThis research examined the impact of usability guidelines and front-end web site design on consumer aesthetic evaluations of e-commerc...
View full detailsThe Howard-Sheth Theory of Buyer Behavior
Jagdish N Sheth
Paperback
• Author(s): Jagdish N Sheth • Publisher: Wiley • Publisher Imprint: WileyThe Howard-Sheth Theory of Buyer Behavior (1969) is recognized as a major catalyst for the rise of consumer behavior as a standalone discipline and independent of market re...
View full detailsVom Nischentrend Zum Lebensstil: Der Einfluss Des Lebensgefühls Auf Das Konsumentenverhalten
Katharina Klug
Paperback
• Author(s): Katharina Klug • Publisher: Springer Gabler • Publisher Imprint: Springer Gabler • BISAC: Consumer Behavior - GeneralCocooning, Neo-Nomadismus, Minimalismus, Slow Living, Precycling und Freecycling - das sind sechs unkonventionelle L...
View full detailsInfluencer-Marketing. Beeinflussung der Influencer auf das Kaufverhalten der Millennials: Eine Analyse der Plattform Instagram
Lea Reptsis
Paperback
• Author(s): Lea Reptsis • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Applied PsychologyStudienarbeit aus dem Jahr 2022 im Fachbereich Psychologie - Sozialpsychologie, Note: 1,7, FOM Essen, Hochschule für Oekonomie & Man...
View full detailsAnalyse des Verbraucherverhaltens im digitalen Zeitalter
Ehsan Ali Tanlou, Ali Naziri Firouzsalari
Paperback
• Author(s): Ehsan Ali Tanlou | Ali Naziri Firouzsalari • Publisher: Verlag Unser Wissen • Publisher Imprint: Verlag Unser Wissen • BISAC: Management - GeneralConsumer Behaviour Analytics in the Digital Era: with Emphasis on Data-Driven Marketing...
View full detailsIntercultural Marketing: Theory and Practice
BEVERIDGE
Paperback
• Author(s): BEVERIDGE • Publisher: Taylor & Francis • Publisher Imprint: Routledge • Subject: Business Management • BISAC: International - MarketingWith companies actively marketing products and services beyond their borders, marketers must ...
View full detailsMethoden zur Identifikation von Basis-, Leistungs- und Begeisterungsfaktoren
Bettina Fuesselberger
Paperback
• Author(s): Bettina Fuesselberger • Publisher: Grin Verlag • Publisher Imprint: Grin Verlag • BISAC: Communication StudiesStudienarbeit aus dem Jahr 2009 im Fachbereich Medien / Kommunikation - Public Relations, Werbung, Marketing, Social Media,...
View full detailsCommercial Exploitation Of Color As A Consumer Stimulus
Vasileios Yfantis
Paperback
• Author(s): Vasileios Yfantis • Publisher: Createspace Independent Publishing Platform • Publisher Imprint: Createspace Independent Publishing Platform • Subject: Business Management • BISAC: Marketing - DirectThe extensive use of color in the w...
View full detailsVogue Kids: uno studio sul consumo di moda da parte dei bambini
Larissa Maria Ribeiro Da Silva, Dib Karam Junior
Paperback
• Author(s): Larissa Maria Ribeiro Da Silva | Dib Karam Junior • Publisher: Edizioni Sapienza • Publisher Imprint: Edizioni Sapienza • BISAC: Marketing - GeneralIl libro � uno studio per i professionisti del tessile, della moda e della comunicazi...
View full details